E-Commerce Specialist (Etsy) at EFS E-Commerce (2026-04 – Present)
- Created and optimized Etsy product listings using SEO-focused titles, tags, and descriptions.
- Conducted product and keyword research to identify profitable market opportunities.
- Managed Etsy store operations, product uploads, pricing, and listing optimization.
- Analyzed competitor strategies and market trends to improve product visibility.
- Designed listing content and visuals to enhance customer engagement and conversion rates.
- Applied Etsy SEO techniques to improve search rankings and store performance.
Performance Marketing (Meta Ads) at Adlooper (2025-12 – 2026-03)
- Planned, launched, and optimized advertising campaigns using Meta Ads (Facebook & Instagram) to drive conversions and brand growth.
- Conducted audience research and targeting using custom audiences, lookalike audiences, and interest-based segmentation.
- Managed campaign budgets and bidding strategies to maximize ROI and reduce cost-per-result.
- Monitored and analyzed performance using Ads Manager, focusing on key metrics such as CTR, CPC, CPA, and ROAS.
- Performed A/B testing on ad creatives, copy, and targeting strategies to improve campaign performance.
- Implemented retargeting strategies to re-engage potential customers and increase conversion rates.
Lead Generation & Data extraction at Freelance (2024-12 – 2025-11)
- Extracted and compiled structured data from multiple websites using web scraping tools and browser extensions such as Instant Data scrapper, ensuring reliable and scalable data collection.
- Utilized LinkedIn Sales Navigator, Apollo.io, and Skrapp.io to research prospects, generate B2B lead lists, and extract verified contact information.
- Cleaned, formatted, and organized datasets using Microsoft Excel, ensuring data accuracy, consistency, and usability for sales and marketing campaigns.
- Performed data verification and validation to maintain high-quality datasets and eliminate duplicates or incomplete records.
- Entered and managed data within spreadsheets, company databases, and CRM systems while maintaining organized digital records.
- Continuously researched and implemented new web scraping tools, automation methods, and data research techniques to improve efficiency and data quality.
Logistics & Import Clearance Executive at The Cargo Trackers (2023-10 – 2024-11)
- Managed import customs clearance, documentation, and duty processing while coordinating with shipping lines and customs authorities.
- Monitored domestic and international shipments using GPS and RFID tracking systems to ensure timely and accurate cargo delivery.
- Maintained shipment records and generated tracking and performance reports using MS Excel and internal tracking tools.
- Coordinated with clients, drivers, and port authorities to provide real-time cargo updates and efficiently resolve transit issues.
- Identified operational bottlenecks and implemented process improvements that reduced delivery delays by 15%.
- Ensured compliance with customs regulations and company policies, minimizing clearance delays and avoiding penalties.
- Optimized route planning and shipment scheduling to improve delivery efficiency and reduce transportation costs.
- Handled documentation discrepancies and coordinated with relevant departments to ensure smooth shipment processing.
- Maintained effective communication across cross-functional teams to streamline logistics operations.
- Assisted in performance analysis by tracking KPIs and suggesting data-driven improvements.
