Azwa Rajput

Senior Product Specialist and Product Designer with 4+ years building B2B SaaS and AI products, including shared component systems across 10 product surfaces: a 3-product design system at Qlu.ai, a 2-product system at Stinxel, and systems for 5 B2B products at Deltadroplet.

I think in atomic design: tokens and primitives first, then molecules, organisms, and templates. Deep Figma craft across Variables, boolean properties, nested variants, and resilient auto layout. BSc in Software Engineering, so my token structures and component logic map cleanly to code. Recent work includes a restaurant-focused B2B web application built on a reusable component library.

Product Designer - Deltadroplet - Islamabad

(2025-05)

• Own end-to-end UX and UI for 5 B2B SaaS products, each built on scalable design systems and reusable component libraries.
• Created the design system foundations for every product: tokenized colors, typography styles, spacing scales, radii, and reusable variables that keep all 5 surfaces consistent as they grow.
• Designed a restaurant-focused B2B web application, simplifying operational workflows for restaurant staff and owners.
• Build components on clean, nested auto layout that hold up under real content: long text, empty states, overflow, and dynamic lengths.
• Balance surface-specific needs against shared system consistency across all 5 product surfaces.
• Apply WCAG 2.2 AA at the component level so accessibility ships by default.
• Run UX audits, user interviews, and A/B tests to catch drift between the design kit and shipped UI.

Product Designer - Stinxel Technologies - Islamabad

(2026-02)

Part-time Consultant

• Built and maintain a scalable shared design system serving 2 major products from one component architecture.
• Defined the token and variable structure for colors, typography styles, spacing scales, radii, and elevation, with semantic aliases for product-level theming.
• Engineered components with boolean properties and nested variants so a single component covers its real usage states without variant sprawl.
• Wrote component documentation covering usage rules, variant logic, dos and don'ts, and edge cases.
• Partner with engineering to keep token structures and component logic implementable in code; lead and mentor the product team on system adoption.
• Advise on B2B SaaS product strategy and roadmap from 0-to-1 through early scaling.

Product Designer - Qlu.ai - Islamabad

(2024-05 - 2025-05)

• Architected a scalable shared design system across 3 major products, with 50+ reusable components serving all three surfaces.
• Built the system's token foundations: color, typography, and spacing variables plus shared styles that kept all three products visually consistent.
• Structured component variants and states to mirror front-end props, enabling clean developer handoff on an AI-driven recruiting platform.
• Cut design iteration time by 25% by systemizing components and flows; built 3 information-architecture versions.
• Ran 70+ hours of user research and 25 user interviews to validate component behavior and product direction.
• Delivered 8 high-fidelity prototypes and lifted stakeholder approval by 35%.

Product Designer - Logiqon Solutions - Islamabad

(2024-02 - 2024-05)

• Led a 45-hour UX research and prototyping effort that drove a full product design revamp.
• Designed 4 landing pages and 35+ brand assets on consistent, reusable styles, improving user interaction by 25%.
• Delivered 3 end-to-end UI/UX projects with strong client sign-off.

Product Designer - Freelance

(2020-01)

• Delivered 20+ UI/UX projects end-to-end, including design patterns, design systems, and front-end implementation.
• Built 4 websites on WordPress and Shopify, including full redesigns.
• Ran black-box testing and system diagrams across 5 projects, resolving the majority of bugs.

MS - Project Management - Bahria University (2025-01)

BSc - Software Engineering - Riphah International University (2019-01 - 2024-01)