Operations Manager at PostEx (2026-02 – Present)
Last Mile Operations (Primary Focus)
- Manage daily last mile delivery operations for 100+ riders ensuring on-time delivery and SLA compliance
- Plan and optimize delivery routes to maximize efficiency and minimize turnaround time
- Oversee demanifest processing, rider dispatch, and real-time delivery tracking
- Handle returns management, undelivered parcel processing, and re-attempt scheduling
- Monitor rider KPIs through daily performance reports, attendance tracking, and field supervision
- Compile and analyze operational data and KPI dashboards for senior management reporting
- Coordinate first mile pickup scheduling — merchant booking, rider assignment, and parcel collection
- Oversee hub intake: parcel scanning, sorting, weigh-in, bag sealing, and linehaul dispatch
- Ensure demanifest accuracy and timely transfer of parcels to linehaul teams
- Lead staff hiring, onboarding, training, and performance appraisals
- Ensure compliance with company SOPs, quality standards, and client delivery commitments
Market Audit Officer at Punjab Beverages Company (PepsiCo Franchise) (2024-07 – 2026-01)
FMCG Distribution & Market Audit
- Audited FMCG distribution networks across assigned territory for route compliance and stock availability
- Verified SKU availability, shelf placement, and distributor stock levels at retail and key account points
- Conducted pricing, discount, and promotional audits ensuring adherence to company policies
- Performed competitor analysis tracking rival FMCG brands' pricing, promotions, and market penetration
- Validated sales data reported by field teams and distributors for accuracy and completeness
- Prepared detailed audit reports with actionable recommendations for the regional distribution team
- Gathered customer and retailer feedback to identify service gaps and improve distribution quality
Operations Manager at Leopards Courier Service (2017-03 – 2024-07)
Last Mile Operations (Primary Focus)
- Supervised daily last mile delivery operations for 100+ riders across multiple routes in Sargodha region
- Planned and optimized daily delivery routes to reduce turnaround time and improve delivery success rate
- Managed full delivery cycle: demanifest, rider dispatch, delivery tracking, failed attempts, and returns
- Oversaw COD (Cash on Delivery) processing, cash collection reconciliation, and financial reporting
- Monitored rider performance through daily delivery reports, KPI tracking, and field supervision
- Resolved customer complaints, delivery exceptions, and escalations in a timely manner
- Managed first mile parcel intake: merchant booking, rider dispatch for pickups, and hub receiving
- Oversaw parcel scanning, sorting, weigh-in, demanifest generation, and bag sealing for linehaul
- Coordinated with linehaul teams to ensure accurate and timely parcel transfer to destination hubs
- Recruited, trained, and developed courier operations staff over a 7-year tenure
- Handled rider commission calculations, accounts reconciliation, and cash management
- Served as Business Development Manager for 7 months — acquired new merchant accounts and expanded pickup network
- Assisted with HR functions: hiring, attendance, commission processing, and workforce management
