Baqir Raza
Amazon FBA Private Label Specialist | E-Commerce Account Manager
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About
Results-driven Amazon FBA Private Label Specialist with 4+ years of hands-on experience (June 2022 – Present) managing 27 client accounts and a team of 9 professionals. Proven track record of executing 36 product launches, achieving a 75% success rate, and generating consistent revenue growth across diverse product categories. Adept at end-to-end Amazon operations including product research, PPC management, listing optimization, inventory planning, and brand building.
Experience
Amazon PL Business Expert & Vice Team Leader at X-Mark (2022-06 – Present)
- Lead and supervise a team of 9 professionals managing 27 active client accounts across multiple Amazon marketplaces
- 36 total product launches executed — 27 successful, 4 underperforming, and 5 at breakeven — reflecting a 75% success rate
- Core Duties: Product Research & Analysis
- Conduct deep market, competitor, and keyword research using Helium 10 and Jungle Scout to identify high-opportunity niches
- Manage complete listing creation and optimization including SEO-driven titles, bullet points, A+ content, and backend keywords
- Plan and execute PPC campaigns (Sponsored Products, Brands, Display), monitor ACoS/TACoS, and optimize bids for profitability
- Oversee full inventory lifecycle: demand forecasting, reorder planning, shipment creation, and FBA reconciliation
- Handle Amazon Brand Registry, trademark registration, and IP protection for client brands
- Serve a global client base of 40+ clients across USA, UK, UAE, Canada, and other markets; currently managing 27 active accounts
- Produce comprehensive daily, weekly, and monthly reports covering sales performance, price analysis, competitor benchmarking, keyword rankings, and market trends
Education
B.S in Food Science and Technology – Bahauddin Zakariya University (2020-09 – 2024-05)
FSc Pre-Medical in Pre-Medical – KIPS College (2018-08 – 2020-07)


