Gamer Guru

With over 7 years of hands-on experience in Unity Engine development, I specialize in building high-performance, cross-platform games across Mobile, Console, AR/VR, and Metaverse platforms. My expertise lies in advanced C# architecture, scalable systems using ECS/DOTS, multiplayer integration, and deep performance optimization for immersive 2D/3D gameplay. Complementing my technical skills, I bring 5+ years of 3D modeling experience in Blender, crafting optimized assets and animations that balance visual fidelity with performance.

Additionally, I offer 3 years of App Store Optimization (ASO) experience, applying data-driven strategies to improve discoverability, boost installs, and enhance user retention through A/B testing and keyword targeting.

Senior Unity Developer | Development Lead at Gamizone (2023-08 – Present)

• Led the end-to-end development of multiple Unity-based mobile and PC games, overseeing design, architecture, implementation, and live ops updates.
• Managed a cross-functional team of developers, designers, and QA specialists to deliver high-quality game products on time and within scope.
• Spearheaded the development and optimization of core gameplay systems, UI/UX, and monetization strategies (IAP, ads, rewarded videos).
• Integrated third-party SDKs such as Firebase, Unity Ads, AdMob, Facebook SDK, and analytics tools for data-driven decision-making.
• Mentored junior developers and conducted code reviews to maintain high code quality and team growth.
• Optimized performance across a wide range of devices using profiling tools, asset compression, and memory management techniques.
• Contributed to level design, game balancing, and creative direction in collaboration with artists and game designers.

ASO Specialist (Part-Time) at Gamizone (2024-02 – 2025-01)

• Optimized metadata (titles, keywords, descriptions) for Google Play & App Store using tools like AppTweak, Sensor Tower, and Google Play Console.
• Conducted A/B testing for store assets (icons, screenshots, feature graphics) to increase CTR and conversion.
• Performed competitor analysis and keyword tracking to boost organic rankings and visibility.
• Improved install rate by 45% through iterative ASO strategies and data-driven updates.
• Monitored app performance metrics and implemented review management tactics for better user ratings.

Senior Unity Developer at Birz Studios (2021-09 – 2023-06)

• Developed engaging and performant 2D and 3D games in Unity for mobile platforms (iOS & Android), focusing on smooth gameplay mechanics and intuitive user interfaces.
• Worked closely with designers and artists to bring game concepts to life, implementing core features such as player controls, level systems, in-game currency, and AI behaviors.
• Integrated third-party services including Unity Ads, AdMob, Firebase, and Game Analytics to support monetization and user tracking.
• Optimized game performance across devices by profiling CPU/GPU usage, managing memory efficiently, and implementing batching and LOD techniques.
• Participated in planning and design discussions, contributing creative ideas to enhance gameplay and improve user engagement.
• Maintained clean, scalable, and well-documented code following SOLID principles and Unity best practices.

Junior → Mid-Level Unity Developer at Hexabit (2020-11 – 2021-07)

• Joined the studio as a junior developer, supporting the development of mobile games in Unity under the guidance of senior engineers.
• Handled bug fixing, scene polishing, and iterative improvements during testing and soft launch phases.
• Learned and applied principles of object-oriented programming, prefabs, animation controllers, and Unity physics systems.
• Promoted after consistent performance and successful contributions to multiple projects.
• Took ownership of major game systems including inventory, character control, in-app purchases, and dynamic level generation.
• Mentored interns and new junior developers, conducted peer code reviews, and contributed to internal development documentation.
• Participated in game design meetings, balancing mechanics and providing technical insights to improve UX and player retention.

Bachelor of Science in Software Engineering – COMSATS UNIVERSITY

Intermediate in Computer Science – PUNJAB COLLEGES