Gohar Khan

Management Sciences academic and researcher with an MBA in Management and ongoing doctoral research in Management Sciences, supported by university-level teaching, academic coordination, student counselling, digital marketing, HR, leadership and research experience. Interdisciplinary expertise spanning Business Management, Marketing, Digital Marketing, Human Resource Management, Organizational Behaviour, Consumer Behaviour, Entrepreneurship and Research Methodology, with specialized interests in Digital Tourism, Sustainable Tourism, Destination Marketing, Tourism & Hospitality Management, digitalisation and innovation. Published researcher with four peer-reviewed publications covering digital tourism, consumer behaviour, social media advertising, international student behaviour, SME innovation and digitalisation.

Experienced in research writing, quantitative research, SPSS/SmartPLS, academic communication, mentoring, recruitment, training, student support, programme coordination, stakeholder engagement and digital marketing.

Academic Coordinator at City View School & Academy (2020-01 – 2026-01)

• Coordinated academic planning, class schedules, examinations, student progress and day-to-day academic operations.
• Supported teachers with lesson planning, academic standards, performance monitoring and professional development.
• Maintained communication among management, faculty, students and parents and supported resolution of academic concerns.
• Prepared academic reports, coordinated programmes and contributed to curriculum and quality-improvement activities.

Admissions & Academic Services Specialist at Research Mart (2020-01 – Present)

• Overseas University Admissions support especially Postgraduate and Research Degrees.
• Supported student recruiting, university/programme selection and supervisor selection across the UK, Australia, New Zealand, Canada, Malaysia, China, Hong Kong, South Korea and Dubai.
• Provided academic admissions guidance and application support for postgraduate and research-degree applicants.

Digital Marketing Consultant at Nature Fresh (SMC-Pvt) Ltd. (2018-01 – 2019-12)

• Advised on digital marketing activities, online brand visibility and social media communication.
• Supported development of digital content and campaigns aligned with customer engagement and business objectives.
• Assisted with digital audience analysis, campaign coordination and improvement of online marketing presence.

HR Manager at Nature Fresh (SMC-Pvt) Ltd. (2018-01 – 2019-12)

• Managed recruitment and selection, HR operations and employee coordination.
• Supported KPI development, performance management, staff training and development.
• Provided organizational and administrative support and maintained effective employee communication.

Student Counsellor at Westminster International School (2014-01 – 2017-12)

• Provided academic and student guidance, supporting learners with educational planning, progress and personal development.
• Maintained communication with students, parents and academic staff regarding student needs and progress.
• Supported student engagement, mentoring, problem resolution and coordination of school activities.

PhD in Management Sciences – Asia Pacific University (2019-01)

MBA in Management – University of Central Punjab (2014-01 – 2018-12)

B.Com in IT – Punjab Group of Colleges (2012-01 – 2014-12)