Gul E Zehra

Results-driven media and marketing professional with experience across creative direction, digital marketing, event management, and media production. Skilled at building campaigns for brands, political organizations, and large-scale public events. Currently pursuing BS Mass & Media Communication at IBA Sukkur.

Founder - CEO - Ali Farmhouse

(2023-06)

• Planned and executed a range of events from concept to completion, ensuring seamless delivery.
• Coordinated effectively with clients and vendors to meet quality and timeline expectations.

Media Intern - Pakistan National Assembly (PNA)

(2025-01)

• Gained hands-on experience across multiple media branches including social media, telecasting, and print media within Pakistan's national political environment.
• Developed professional soft skills under the guidance of experienced media practitioners at the national assembly level.
• Gained insight into how national institutions manage public communication and media outreach.

Research & Marketing Intern - ERG Global Talent

(2025-01)

• Conducted market research and supported strategic marketing initiatives for a global talent firm.
• Assisted in developing actionable insights to drive marketing campaigns and audience targeting.

Social Media Director - Eid Fest Sukkur

(2024-01 - 2024-12)

• Directed all social media activity for Sukkur's first-ever large-scale girls' festival, Eid Fest 2024.
• Designed and executed targeted digital campaigns that drove strong community turnout and made the event a landmark success in Sukkur.

Videographer & Video Editor - PPP Women's Election Campaign & Local Businesses

(2024-01 - 2024-12)

• Managed full-cycle videography and editing for the Pakistan Peoples Party (PPP) Women's Election Campaign in rural Sindh.
• Produced promotional video content for local businesses across Sukkur.

Digital Marketing Manager - Cake & Bake by Naqvi's

(2021-05)

• Manage end-to-end digital marketing campaigns that enhance brand visibility and customer engagement.
• Apply data-driven approaches to optimize social media strategy and grow the brand's online presence.

BS - Mass & Media Communication - Sukkur IBA University (2022-09)

Certificate - Digital Marketing - Sukkur IBA University (2021-01 - 2021-12)

Certificate - Accounting & Entrepreneurship - Sukkur IBA University (2022-01 - 2022-12)