GHL Automation Lead at Höski (2024-10 – 2026-01)
Led automation function as sole GHL specialist, collaborating directly with growth marketers, project managers, the web development team, and copywriters; ran one-on-one technical calls with end clients.
- Built 100+ GHL automations end-to-end for clients in trading education and auto detailing verticals, including full CRM migrations from native platforms into GoHighLevel.
- Designed automated GHL client-journey workflows handling 1,000+ leads per month, eliminating manual follow-up across email, SMS, and multi-tool integrations.
- Architected GHL integrations with third-party platforms via Zapier, Make, Pabbly, and webhooks to remove human handoffs from operational workflows.
Business Deployment Manager at Techception (2020-05 – 2023-04)
Progressed through Technical Lead, Lead Generation Manager, Technical Deployment Manager, then Business Deployment Manager.
- Built and scaled a single GoHighLevel deployment from the first user to 14,000+ active realtors, owning architecture, sub-account automation, customer journey flows, automated email/SMS sequences, and digital contract delivery.
- Led a 6-person team across customer success, lead distribution, and sales operations; collaborated daily with cross-functional stakeholders to align GHL capability with business needs.
- Implemented Twilio for phone/SMS infrastructure across the sales organization and integrated Knack, Adversus, and Zapier to consolidate the operational tooling stack.
- Conducted GHL user training and produced internal documentation enabling non-technical team members to operate the platform independently.
- Built B2C lead generation systems for real estate agents, integrated Apollo.io and LinkedIn Sales Navigator into the outreach stack, and standardized reporting frameworks for the sales team.
GoHighLevel Automation Expert (Freelance) at Upwork (2023-12 – Present)
- 100% Job Success Score across 5-star engagements; selected projects include Apex Allies (webinar deployment that converted multiple new clients) and Soul Temple Media (automated GHL sub-account provisioning via Pabbly + Stripe-integrated order forms).
- Diagnose GHL configuration issues for new clients, scope rebuilds, and deliver compliant messaging infrastructure (A2P registration, sender authentication, deliverability).
CRM Migration Lead (Contract) at Firegang Dental Marketing (2023-10 – 2024-06)
- Led a 6-month migration of 500+ client records from Zoho CRM to GoHighLevel, replicating existing automation logic in the destination platform.
- Engineered manual data extraction and re-upload procedures where no native migration path existed; coordinated with GHL technical support to validate alternative migration techniques.
- Rebuilt the client's full automation suite in GoHighLevel to preserve operational continuity across the transition.
CRM Expert at Repstack (2023-11 – 2024-07)
- Trained on Pipeline Pro and GoHighLevel covering workflow design, funnel optimization, domain setup, and email marketing; sourced and onboarded the Firegang Dental migration engagement during this tenure.
Automation Specialist at Osso.ai (2023-05 – 2023-10)
- Maintained backend automation tooling, integrations, and outreach infrastructure; supported inbound and outbound pipeline operations.
