Haroon Yaseen

Webflow designer and developer with 4+ years of experience and 50+ projects delivered for agencies and growth teams across the UK, US, and Middle East. I design and build end-to-end - Figma wireframes through to production-ready Webflow website - with scalable CMS architecture, componentized design systems, custom interactions, and conversion-focused layouts optimized for trust, scannability, and lead generation. I use Client-First on every build, hit 90+ PageSpeed scores consistently, and deliver without engineering dependency.

Webflow Designer & Developer at Kinsey Studio (KNSY) (2024-05 – 2026-03)

Embedded senior designer and developer scaling Webflow delivery for UK-based startups and businesses.

• Designed and built 30+ Webflow websites end-to-end, Figma wireframes through to live launch, fully responsive across all breakpoints

• Built and maintained componentized design systems in Figma and Webflow: reusable components, organized CMS collections, and scalable page templates

• Improved PageSpeed scores from an average of 58 to 92+ by optimising assets, interactions, and Webflow structure • Structured scalable CMS collections that reduced client content update time by 40%

• Implemented scroll-triggered animations and interactions that increased average session duration by 28%

• 100% positive client feedback and on-time delivery across all projects

UI/UX Designer & Webflow Developer at NorthVII (2021-09 – 2024-04)

• Independent Webflow design and development for startups and agencies across the USA, UK, and Middle East

• Delivered 20+ Webflow projects across fintech, real estate, SaaS, and Web3 - designing and building directly from scratch without Figma handoff dependency

• 90+ PageSpeed scores on every project through lazy loading, asset compression, and clean Webflow structure

• CMS architectures that reduced content update time by 60% for non-technical client teams

• SEO-optimised builds that drove 40%+ improvement in organic visibility within 90 days for 3 clients • 100% client satisfaction rate across all freelance engagements

Diploma of Associate Engineer in Information & Communication Technology – Board of Technical Education, Pakistan (2020 – 2023)