It's Sohaib
Data Analyst with 4+ years of experience driving business outcomes through advanced analytics, machine learning, and automation
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About
Data Analyst with 4+ years of experience driving business outcomes through advanced analytics, machine learning, and automation. Proven track record of increasing operational efficiency by 25%, reducing churn by 30%, and delivering actionable insights through Power BI, Python, and SQL. Expertise in ETL processes, predictive modeling, and building scalable data solutions for product and business intelligence teams.
Experience
Data Analyst - Halan Microfinance Bank - Karachi, Pakistan
(2025-09)
- Architected automated ETL pipelines using SQL and Python, reducing data processing time by 40%
- Developed executive-level Power BI dashboards tracking 15+ KPIs, enabling real-time business decisions
- Collaborated with cross-functional teams to translate business requirements into scalable analytics solutions
- Implemented data quality frameworks ensuring 99%+ accuracy across all reporting platforms
Associate General Manager - Data Management - Oula by Kantar - Karachi, Pakistan
(2024-04 - 2025-08)
- Led data processing operations for large-scale market research projects using Python, SPSS, and advanced statistical methods
- Designed interactive Power BI dashboards that transformed complex datasets into strategic insights for C-level stakeholders
- Established quality assurance protocols achieving 100% data accuracy across 50+ research deliverables
- Pioneered adoption of modern BI tools, driving team productivity improvements of 35%
Data Analyst - Careem - Karachi, Pakistan
(2023-04 - 2024-03)
On-Contract/Remote
- Analyzed user behavior data from 1M+ users using SQL and Python to optimize product catalog and UX
- Built automated reporting systems reducing manual effort by 60% while improving data refresh frequency
- Partnered with product teams to implement A/B testing frameworks, increasing conversion rates by 18%
- Validated and cleaned multi-source datasets, ensuring high-integrity data for strategic decision-making
Data Analyst - Hundred Alpha Pvt Ltd - Karachi, Pakistan
(2022-01 - 2023-03)
- Engineered predictive models that reduced customer churn by 30% and improved retention strategies
- Optimized operational workflows through Python and SQL automation, boosting efficiency by 25%
- Created dynamic dashboards in Power BI and Google Data Studio, accelerating project delivery by 20%
- Performed statistical analysis to identify revenue optimization opportunities worth $500K+ annually
Education
Bachelor of Science - Data Science - Ziauddin University (2020-01 - 2024-12)
