Kashaf Ashraf

A dynamic and results-oriented professional with a strong background in education, digital marketing, and business management. With over four years of experience in academic leadership, curriculum development, and student counselling, complemented by expertise in e-commerce and strategic marketing. Passionate about plant ecology research and committed to contributing meaningfully to both academia and industry.

Admission & Placement Officer (APO) - Punjab College Bhakkar - Bhakkar

(2026-01 - 2026-06)

• Managed end-to-end student admission processes including counselling, programme selection, and enrolment coordination.
• Liaised with employers and academic institutions to create placement opportunities for students and graduates.
• Maintained admission records, prepared statistical reports, and ensured compliance with institutional policies.

Account Manager - TikTok E-Commerce Store

(2023-01 - 2025-12)

• Managed TikTok Shop accounts overseeing product listings, pricing strategies, and customer engagement.
• Executed targeted marketing campaigns that improved brand visibility and drove measurable sales conversions.

Digital Marketing Supervisor - Forever Living Products (FLP)

(2020-01 - 2022-12)

• Designed and executed digital marketing strategies across social media platforms, boosting brand engagement and sales.
• Monitored performance analytics and refined campaigns to maximise reach and ROI.

Founder & Lead Teacher - Self-Established Academy

(2020-01)

• Founded and managed a private academy delivering multi-subject education through structured lesson plans and assessments.
• Implemented continuous improvement strategies resulting in measurable gains in student academic performance.

BS - Botany - University of Sargodha, Sub Campus Bhakkar (2018-01 - 2022-12)

HSSC - Pre-Medical - Punjab College for Women, Bhakkar (2016-01 - 2018-12)

SSC - Govt Girls Model High School, Bhakkar (2014-01 - 2016-12)