Kashaf Mansoor
SEO & Content Marketing Specialist | B2B & B2C Content Strategist
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About
SEO-focused content strategist with over 5 years of experience driving organic growth, improving brand visibility, and developing high-performing content strategies for B2B and SaaS companies. Skilled in content ideation, keyword research, on-page optimization, and data-driven storytelling that aligns with business goals and enhances engagement across digital channels.
Experience
Senior Content Writer at ePlanet Global Pakistan (2024-11 – 2025-01)
Developed SEO-optimized web and blog content for WareGo, a newly launched SaaS-based Warehouse Management System.
- Authored a long-form article featured in Google's AI Overview and ranked in Top 3 results for key industry terms.
- Conducted keyword research, competitor analysis, and collaborated with design and SEO teams to strengthen on-page optimization and brand visibility.
SEO Content Writer at KoderLabs (2023-12 – 2024-10)
Worked on multiple in-house brands, including AppVerticals, Invictus Star Technology, and Logo Design Valley.
- Boosted organic traffic by over 30% within six months by optimizing service and location pages for the US audience.
- Ranked the Dallas location page among Google's Top 3 results for competitive keywords.
- Conducted content audits, keyword mapping, and content gap analysis to align with search intent.
- Led a complete SEO and content revamp, achieving over 50% surge in organic traffic within six months.
- Conducted detailed keyword and competitor analysis, optimized metadata, and improved on-page readability and conversions.
- Revamped key service pages and authored SEO blog content, increasing organic traffic by over 300% in the UAE market.
- Ranked a blog post in Google's Top 3 and created guest posts to strengthen backlink authority.
- Managed content calendars, collaborated with designers on UX, and supervised a junior writer for quality assurance.
Product-Led SEO & Affiliate Content Writer at Disrupt.com (formerly Gaditek) (2022-08 – 2023-08)
Worked on multiple affiliate marketing brands, including Streaming Digitally, Screen Near You, WatchinUK, and Streaming Digitally Philippines.
- Created SEO-driven, conversion-focused, and localized content for PureVPN's brands tailored to entertainment and sports audiences across the US, UK, Australia, Canada, New Zealand, and the Philippines markets.
- Developed high-performing affiliate blogs and landing pages that generated consistent inbound leads and improved SERP rankings.
- Mentored a team of 5 writers, ensuring tone consistency, keyword alignment, and optimizing on-page performance.
Content Writer at Obex Digital (2020-12 – 2022-07)
- Created SEO-friendly web content, social media posts, and marketing materials for clients across multiple industries.
- Collaborated with design and strategy teams to ensure cohesive brand messaging.
- Developed creative proposals and digital assets to support branding and marketing initiatives.
Education
Bachelor of Business Administration in Marketing – Karachi University Business School (KUBS), University of Karachi (2017 – 2021)
Diploma in Digital Marketing – Aptech Learning



