Mohammad Shayan Malghani

Results-driven E-Commerce Specialist with 2+ years of experience scaling Amazon businesses through data-driven strategies, advanced keyword research, and optimized PPC campaigns. Expert in product listing optimization, inventory management, and A+ content creation. Proven track record of maximizing ROAS while maintaining healthy ACOS/TCOS levels.

Strong analytical skills with expertise in market research, competitive analysis, and performance metrics optimization. Seeking to leverage digital marketing and growth expertise in a dynamic technology-focused role.

E-Commerce Specialist - CONNECT X - Islamabad, Pakistan

(2025-05)

• Conducted comprehensive product research and market analysis to identify high-potential opportunities with 40%+ ROI, utilizing data-driven methodologies and competitive intelligence frameworks
• Optimized 100+ product listings through strategic keyword integration and A/B testing, resulting in improved search visibility and 35% increase in conversion rates
• Managed PPC campaigns with monthly ad spend exceeding $50K, achieving average ACOS of 18% and ROAS of 5.5x through continuous optimization and bid strategy refinement
• Developed and implemented scalable listing optimization processes that reduced time-to-market by 25% while maintaining quality standards

E-Commerce Sales Specialist - Hyper Future Ecommerce (Pvt) Ltd. - Islamabad, Pakistan

(2024-12 - 2025-05)

• Executed end-to-end product launch strategies for 50+ ASINs, conducting thorough market validation and competitive analysis to ensure product-market fit
• Implemented advanced keyword research strategies using Helium 10 and Jungle Scout, identifying high-volume, low-competition keywords that drove 40% improvement in organic ranking
• Collaborated with cross-functional teams to develop compelling A+ content and brand stores, enhancing customer engagement and reducing return rates by 15%
• Monitored and analyzed performance metrics using data visualization tools, providing actionable insights that informed strategic business decisions

Administrative Intern - Alhamd Islamic University - Islamabad, Pakistan

(2023-08 - 2024-08)

• Streamlined administrative workflows and coordinated schedules for 20+ faculty members, improving operational efficiency by 30%
• Managed confidential documentation and records with meticulous attention to detail and adherence to compliance standards
• Developed strong organizational and communication skills while supporting multiple stakeholders in a fast-paced academic environment

Bachelor of Business Administration (BBA) - Marketing - Alhamd Islamic University (2020-09 - 2024-08)