Mohammad Usman

Results-driven SEO professional with 2.5+ years of experience in On-Page SEO, Keyword Research, and Competitor Analysis. Recently trained in Local SEO from Skills Heaven Agency, with hands-on experience optimizing a demo business website for local search visibility. Skilled in improving Google rankings, optimizing business listings, and targeting geo-specific keywords to drive local traffic and leads.

Local SEO & Business Optimization - Skills Heaven

(2026-01)

• Performed Local SEO optimization on a demo website (Skills Heaven training project)
• Conducted local keyword research (geo-targeted queries like "near me", city-based keywords)
• Optimized Google Business Profile (GBP) for better local visibility
• Implemented NAP consistency (Name, Address, Phone) across listings
• Built and optimized local citations on business directories
• Worked on Google Maps ranking factors (relevance, distance, prominence)
• Added schema markup (Local Business Schema) for better indexing
• Optimized website for local intent queries to attract nearby customers
• Practiced review management strategy (importance of ratings & responses)

Blogging Experience - Meta Achievers Academy

(2023-12 - 2025-12)

• Optimize on-page SEO (titles, meta descriptions, headers).
• Improved internal linking structure, boosting page authority by 25%.
• Research and target low-competition keywords (Ahrefs/SEMrush).
• Keyword placement (title, H1/H2, first 100 words).
• Achieved 90 %+ readability scores (Yoast).

Matric - Gov Model High School, Sadiqabad District RYK (2010 - 2011)