Seikh Syed

Results-driven GoHighLevel CRM specialist with 3+ years of hands-on experience architecting end-to-end marketing automation systems, high-conversion sales funnels, and scalable CRM pipelines for growth-stage businesses. Proven ability to reduce lead response time, increase appointment booking rates, and streamline client onboarding through intelligent workflow automation. Proficient in HTML, CSS, JavaScript, and third-party API integrations including Stripe, Twilio, Zapier, and Facebook Lead Ads.

GoHighLevel CRM Specialist at Carpe Diem Pvt. Ltd. (Present)

• Engineered 30+ high-converting landing pages, websites, and multi-step sales funnels using GoHighLevel, directly contributing to measurable improvements in lead acquisition and client revenue pipelines.
• Designed and deployed automated booking systems and calendar scheduling workflows, reducing manual appointment coordination overhead by an estimated 70% and improving client show-up rates through automated SMS and email reminders.
• Built and maintained complex multi-stage automation workflows covering lead nurturing sequences, follow-up cadences, re-engagement campaigns, and customer onboarding journeys — reducing manual sales team effort by streamlining repetitive touchpoints.
• Architected custom CRM pipelines and opportunity management systems tailored to individual client sales cycles, enabling real-time pipeline visibility and data-driven decision-making for sales teams.
• Integrated lead capture systems including custom forms, multi-step surveys, and pop-up triggers across client marketing campaigns, increasing qualified lead capture rates through optimized entry points.
• Managed full lifecycle of email marketing campaigns — including newsletter design, drip sequence configuration, template creation, and list segmentation — achieving consistent open-rate improvement through A/B testing subject lines and content.
• Configured SMS automation pipelines including missed-call text-back sequences, transactional notifications, and broadcast campaigns, improving lead response rates and reducing lead drop-off.
• Integrated Stripe, Mailgun, Twilio, Zapier, Google Calendar, and Facebook Lead Ads with GoHighLevel sub-accounts, enabling seamless data flow between marketing, billing, and communication systems.
• Delivered custom front-end enhancements using HTML, CSS, and JavaScript to extend GoHighLevel's native page builder capabilities, improving UI/UX fidelity for premium client brands.
• Executed systematic A/B tests across funnel stages — testing headlines, CTAs, form layouts, and page structures — achieving measurable improvements in funnel conversion rates across multiple client accounts.
• Provided white-glove technical support for client accounts, diagnosing and resolving platform issues related to automations, integrations, payment processing, and contact management.
• Designed and deployed GoHighLevel snapshots enabling rapid sub-account provisioning, reducing new client onboarding time from days to hours.
• Delivered hands-on training sessions for clients and internal team members on GoHighLevel best practices, automation logic, and CRM management — improving platform adoption and reducing support ticket volume.

Diploma in Information Technology – Aptech Institute (2018)

Intermediate (Higher Secondary Certificate) – Board of Intermediate Education, Karachi (2013)