Muhammad Arslan | Local SEO Specialist

I am Muhammad Arslan, a Local SEO Specialist with over five years of experience helping small and medium-sized businesses improve their visibility across Google Search, Google Maps, and AI-powered search platforms. I have successfully delivered 99+ projects for clients across Pakistan, Australia, the USA, Canada, the UK, Spain, France, and the Gulf region.

My core expertise includes Local SEO and Google Maps optimization, Google Business Profile (GBP) management, local citations and NAP consistency, online reputation and review management, technical SEO audits, keyword research, on-page SEO, competitor analysis, digital PR and link building, schema markup, and the emerging fields of Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).

I understand that search behavior is evolving; customers no longer rely solely on traditional search engines; they're increasingly turning to AI platforms like ChatGPT, Perplexity, and Gemini to discover businesses and services. I help my clients future-proof their online presence across this shifting landscape by focusing on strong technical foundations, relevant content, clear entity signals, and exceptional user experience.

I've worked with businesses across a wide range of industries, including local and home services, healthcare, legal, real estate, professional services, automotive, restaurants and food, beauty and wellness, retail, and construction and contracting.

I believe SEO isn't about chasing rankings; it's about being visible to the right audience at the right moment and converting that visibility into real, measurable business growth.

https://www.linkedin.com/in/talk2muhammadarslan/

University of the Punjab

Associate of Science - AS, BSc Double Major in Mathematics & Physics

Mar 2019 – Jul 2021

Grade: A

Govt. Shalimar Graduate College, Baghbanpura, Lahore

High School Degree, Pre-Engineering

Aug 2014 – Mar 2016

Grade: A

Citizens Foundation (TCF)

2012-2014, Foundation Degree, Bio Sciences

Feb 2012 – Mar 2014

Grade: A