Tanzeel SEO Expert

Results-driven SEO Specialist with 3+ years of hands-on experience delivering measurable organic growth for clients across the UK, UAE, and Pakistan. Expert in Technical SEO, On-Page and Off-Page optimization, Local SEO, and Google Business Profile (GMB) management. Proven track record of ranking competitive keywords on Page 1, reducing crawl errors, boosting domain authority, and generating sustainable inbound traffic.

Adept at translating complex SEO data into actionable business growth strategies that drive revenue and long-term search visibility.

SEO Intern → Junior SEO Specialist - Appexil – Digital Agency - Multan

(2024-05 - 2024-08)

• Mastered foundational and intermediate SEO disciplines including keyword research, on-page optimization, content mapping, and Search Console management.
• Assisted in optimizing metadata, heading structures, and internal linking across 30+ web pages, contributing to measurable improvements in organic impressions and CTR.
• Awarded the Advanced SEO Certification upon program completion; promoted to project-level responsibilities within 3 months of joining.

Off-Page SEO Specialist - My Cotton – E-Commerce - UAE, Remote

(2024-09 - 2025-03)

• Engineered a high-authority backlink acquisition strategy through targeted outreach, digital PR, and niche editorial placements, boosting domain rating by 18 points within 6 months.
• Diversified anchor text profiles and referral domain mix, reducing over-optimization risk while improving trust flow metrics across key commercial pages.
• Analyzed competitor backlink gaps using Ahrefs and SEMrush, capturing link opportunities that contributed to a 40% increase in organic search visibility for priority product categories.
• Maintained and disavowed toxic backlinks monthly, protecting the site from algorithmic penalties and preserving long-term SEO gains.

SEO Executive - 10 Pixels Digital Agency – UK - Remote

(2025-01 - 2025-11)

• Develop and execute comprehensive SEO strategies for UK-based clients, consistently achieving Page 1 rankings for high-competition keywords within 90 days.
• Conduct in-depth technical SEO audits, identifying and resolving crawl errors, duplicate content issues, and Core Web Vitals deficiencies, resulting in a 35%+ improvement in organic traffic.
• Engineer advanced internal linking architectures and refine site structures to maximize crawl efficiency and authority flow across client websites.
• Deliver monthly performance reports with actionable insights using Google Analytics 4, Google Search Console, Ahrefs, and SEMrush, contributing to a measurable increase in client ROI.
• Collaborate cross-functionally with developers, content writers, and design teams to align SEO best practices with broader digital marketing objectives.

Local SEO Specialist - LeadQuanta – Digital Growth Agency

(2025-12)

• Spearheaded Local SEO and Google Business Profile (GMB) optimization campaigns for 10+ local businesses, achieving first-position rankings in Google Maps and Local Pack results.
• Developed hyper-targeted local keyword strategies, optimized NAP citations, and built location-specific landing pages to dominate local search results.
• Managed review generation strategies and GBP Q&A optimization, increasing GMB engagement by 50%+ and driving a measurable uplift in calls, direction requests, and website visits.
• Conducted competitor gap analyses to identify local ranking opportunities, consistently outranking established competitors in targeted service areas.
• Built and managed localized backlink profiles through community outreach, local directories, and PR-based link acquisition to strengthen domain authority.

BSc - Computer Science - University – Pakistan (2025-09)

Intermediate in Computer Science (ICS) - Computer Science - Punjab Board (2021-08 - 2023-09)