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Umer Farooq

Umer Farooq

Software Engineer II

Talent
LahoreMember since September 27, 2026
JavaScriptReact.jsNext.jsWeb VitalsPerformance OptimizationVue.jsNode.jsREST APIsMySQLElasticsearchSEOAI-Agentic Development WorkflowsJiraDjango
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JavaScriptReact.jsNext.jsWeb VitalsPerformance Optimization

About

Software Engineer II with 3 years architecting high-performance, scalable web applications serving millions of users across GCC, Egypt. Frontend-specialized with full-stack exposure — proficient in React.js, Next.js, and Vue.js, with hands-on experience in Node.js, REST APIs, MySQL, Elasticsearch, and Django. Product-minded engineer with proven expertise in Core Web Vitals optimization, multi-tenant architecture, and high-stakes platform migrations — consistently tying technical decisions to user impact and business outcomes.

Experienced in AI-agentic development workflows, leveraging automated agents for planning, implementation, and code/security review to ship faster without compromising quality.

Experience

Software Engineer - Dubizzle Labs (Dubizzle Group - 600+ engineers, 54M+ monthly visits)

(2025-01)

  • Built and maintain the AI-assisted SDLC toolchain for a multi-portal Django/React monorepo — LLM planning and coding agents plus the RAG knowledge base that grounds them — and designed a 37-probe evaluation harness that measures and improves retrieval accuracy.
  • Building end-to-end features on dubizzle.com.eg using an AI-agentic development pipeline – leveraging specialized agents for Jira-integrated spec writing, design prototyping, implementation planning, coding, and automated code/security/SEO review
  • Driving Core Web Vitals remediation for dubizzle.com (320K+ indexed URLs) in Search Console revalidation, improving "Good" status from <0.1% to 94% (300K+ URLs) and cutting "Poor" pages from 94% to near elimination
  • Led end-to-end migration of Hatla2ee (Egypt's #1 car marketplace, 25M+ monthly visitors) from Symfony to Next.js 16 in 3 months — reverse-engineering inconsistent legacy SEO strategy hardcoded across thousands of pages to maintain 90-100 Web Vitals and #1 ranking with zero business impact
  • Architected and deployed modular multi-tenant system for 4 GCC country markets (Bayut.om, .jo, .bh, .qa), reducing new tenant setup time from 3+ months to under 24 hours, directly enabling rapid regional expansion

Associate Software Engineer - Dubizzle Labs (Dubizzle Group)

(2024-04 - 2025-01)

  • Refactored legacy codebases for Zameen.com and Bayut.sa, eliminating technical debt and improving maintainability across high-traffic applications serving 10M+ monthly users
  • Developed initial Bayut tenant infrastructure for GCC markets, establishing architectural foundation for rapid multi-country deployment strategy that later scaled to 5 countries
  • Optimized frontend performance achieving 40% reduction in page load times and 25% increase in user engagement through strategic code splitting, lazy loading, and bundle optimization techniques
  • Integrated critical features including payment processing flows, session management, cross-domain tracking, and Google Ad Manager for revenue optimization across platforms

Software Engineering Intern - LAAM

(2023-06 - 2023-08)

  • Revamped e-commerce product catalog and implemented data-driven abandoned cart email campaigns, driving 20% conversion increase and recovering 10% of lost sales through strategic user re-engagement

Education

Bachelor - Software Engineering - National University of Computing and Emerging Sciences (FAST-NUCES) (2020-09 - 2024-05)

Skills

Software Engineer II

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