Umer Khan

## About Me

I’m an SEO Team Lead and Technical SEO Specialist with 3+ years of experience helping businesses improve their Google rankings, organic traffic, search visibility, and online presence.

My expertise covers Technical SEO, On-Page SEO, Local SEO, SEO audits, keyword research, content optimization, competitor analysis, link building, and SEO strategy. I work with businesses across healthcare, education, local services, and eCommerce, developing practical SEO strategies based on data and search intent.

I regularly use industry-leading SEO tools including Screaming Frog, Sitebulb, Semrush, Ahrefs, Google Search Console, and Google Analytics to identify technical issues, uncover growth opportunities, monitor performance, and improve website visibility in search engines.

As an SEO Team Lead, I also help coordinate SEO execution, analyze website performance, prioritize SEO tasks, and guide team members toward effective and measurable results.

I’m passionate about SEO, search engine optimization, technical website improvements, and organic growth. My goal is to help businesses build stronger websites, attract more qualified visitors, and achieve sustainable growth through search.

Specialties: Technical SEO • On-Page SEO • Local SEO • SEO Audits • Keyword Research • Competitor Analysis • Content SEO • Link Building • Google Search Console • Organic Growth

SEO Team Lead at Whoopit SMC Ltd (2023-04 – Present)

• Lead and mentor the SEO team while managing multiple client projects.
• Develop technical, on-page, off-page, local, and AI search optimization strategies.
• Perform SEO audits using Screaming Frog, Sitebulb, Semrush, and Ahrefs.
• Resolve crawlability, indexing, duplicate content, redirect, XML sitemap, robots.txt, and Core Web Vitals issues.
• Conduct keyword research, topical clustering, competitor analysis, and content gap analysis.
• Implement schema markup and internal linking strategies.
• Optimize WordPress websites using Rank Math and SEO best practices.
• Create AI-assisted workflows using ChatGPT, Prompt Engineering, and AEO.
• Monitor performance through Google Search Console, GA4, and Looker Studio.
• Collaborate with developers and content writers to improve rankings and user experience.

Manager at Chikhai Theme Park (2022-01 – 2023-12)

• Managed daily operations, staff scheduling, and customer service.
• Conducted performance reviews and supervised teams.
• Managed budgets and operational planning.
• Handled customer complaints and improved service quality.
• Supported marketing and promotional activities.

Environmental Intern at WWF Pakistan (2018-01 – 2018-12)

• Participated in environmental awareness campaigns.
• Promoted sustainability initiatives.
• Worked on community outreach and leadership activities.
• Prepared reports and supported project execution.

Environmental & Safety Intern at Agri-Tech Ltd (2018-01 – 2018-12)

• Performed workplace risk assessments.
• Managed safety equipment compliance.
• Prepared technical reports.
• Supported environmental management activities.

BS (Hons.) in Environmental Sciences – The University of Haripur