Wajeeha Khalid

I am a passionate content writer and a digital marketing strategist, and I recently completed my degree in English Language and Literature. I already have some experience from remote internships, university projects and research papers. I am dedicated in optimizing digital presence through innovative and impactful storytelling. So, I am looking forward in gaining some experience by doing research and writing to enhance my professional career progression.

Marketing Manager & Content Creation at Extern

• Developed and learned comprehensive strategies and campaigns that align seamlessly with the company's overarching goals.
• Presented work doing content writing and research in digital world that drive audience growth.
• Worked on keyword research using SEMrush and Ahrefs.
• Led technical SEO initiatives, resolving site crawl issues and boosting search rankings for priority landing pages.

Digital Marketing at Extern

• Performed social media audit and SWOT analysis to determine brand reach on social media and their flaws.
• Oversee audience research to identify emerging trends, audience needs, and competitor strategies.
• Monitored brand consistency across marketing channels and materials by typical research of the company.
• Worked on project by researching in different aspects for client analysis.
• Presented whole research analysis of the company and different client analysis in the final presentation.

Digital Marketing at Excelerate

• Performed social media audit and SWOT analysis to determine brand reach on social media and their flaws.
• Oversee audience research to identify emerging trends, audience needs, and competitor strategies.
• Monitored brand consistency across marketing channels and materials by typical research of the company.
• Worked on project by researching in different aspects for client analysis.
• Presented whole research analysis of the company and different client analysis in the final presentation.

SEO Content Writing at AISoftwareDeveloperUK

• Learned about SEO Skills.
• Worked on Blog writing and AI development in UK
• Learned to write 1000-1500 words blog using SEO Skills.
• Published blogs.

Bachelor of Language and Literature in English – INTERNATIONAL ISLAMIC UNIVERSITY ISLAMABAD (2022-01 – 2026-01)