Waqar Bughio

GRAPHIC DESIGNER & SEO

Talent

KarachiMember since August 8, 2026

Brand GuidelinesSocial Media CreativesAd BannersFigmaWireframingLanding Page DesignWebsite UI ElementsSEMrushAhrefsCompetitor AnalysisContent PlanningMeta TagsInternal LinkingCore Web VitalsSchemaSite AuditsMeta AdsGoogle AdsYouTube ThumbnailsA/B TestingGoogle Analytics 4Google Search ConsoleConversion TrackingSEO Content BriefsImage SEOAlt TextBlog GraphicsAdobe PhotoshopIllustratorCanva

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Brand GuidelinesSocial Media CreativesAd BannersFigmaWireframing

About

Creative Graphics Designer & SEO Specialist with expertise in building brands that look great and rank higher. I combine visual storytelling with data-driven SEO strategies to increase website traffic, engagement, and conversions. Skilled in Adobe Creative Suite, Figma, Canva, WordPress, On-Page SEO, Keyword Research, and Technical SEO.

Proven track record of designing high-converting creatives for ads, social media, and websites while optimizing them to perform on Google. Passionate about turning brand ideas into visuals that attract clicks and content that gets found.

Experience

Graphics Designer & SEO Specialist at Hiast college and university

Brand & Visual Design: Create brand identities, logos, social media creatives, ad banners, website UI elements, and marketing collaterals aligned with brand guidelines and target audience.
Content + SEO Strategy: Conduct keyword research, competitor analysis, and content gap audits to build SEO-driven content calendars that support both traffic and design goals.
On-Page & Technical SEO: Optimize website structure, meta tags, headings, images, and internal linking to improve Core Web Vitals, crawlability, and search rankings.
Performance Reporting: Prepare and present monthly SEO reports, GA4 analytics, and design performance dashboards including CTR, engagement rate, and conversion metrics.
Ad Creative Management: Design high-converting creatives for Meta Ads, Google Ads, and LinkedIn campaigns, ensuring platform specs, A/B testing, and consistent brand messaging.
Website Optimization: Collaborate with dev and content teams to implement SEO recommendations and design improvements on WordPress, Shopify, and custom websites.
Traffic & Conversion Analysis: Monitor organic traffic, bounce rate, and user behavior to identify optimization opportunities and recommend data-driven design + SEO improvements.
Audit Coordination: Conduct full SEO audits and design UX audits, documenting findings and action plans in line with Google Search Essentials and design best practices.