Zaib Ali

Goal-oriented Sales & Marketing Professional with hands-on experience in marketing strategy, business development, customer relationship management, and digital campaigns. Currently pursuing an MBA at SZABIST while working as a Senior Marketing Executive at Ziauddin University. Proficient in SAP ERP and CRM systems, with a solid grip on market research and data-driven decision-making.

Known for building strong client relationships, growing brand presence, and delivering measurable business results across diverse industries.

Senior Marketing Executive - Ziauddin University - Sukkur, Sindh

(2026-02)

• Created and ran marketing plans to attract more students to the university.
• Managed social media, online ads, and printed materials to promote the university.
• Studied the market to find better ways to reach new students.
• Worked with different university teams to support student admissions.
• Tracked results of marketing campaigns and shared reports with management.
• Handled relationships with outside agencies and suppliers.
• Attended education fairs and events to represent the university.

Customer Service Center Coordinator - Pakistan Oxygen Limited - Sukkur, Sindh

(2025-06 - 2026-02)

• Managed end-to-end order lifecycle for medical and industrial gases, from receipt to final delivery, ensuring accuracy and on-time fulfillment.
• Served as primary liaison between clients and internal teams (logistics, production, sales) ensuring seamless coordination and high service quality.
• Processed orders using SAP ERP while maintaining customer records, documentation, and compliance with safety protocols and operational SOPs.
• Resolved customer queries, complaints, and delivery concerns with professionalism, maintaining high client satisfaction scores.
• Prepared daily and monthly service performance and complaint resolution reports for management review.

Marketing Executive - Dr. Ziauddin Hospital - Sukkur, Sindh

(2024-07 - 2024-11)

• Spearheaded branding initiatives to strengthen hospital image and market positioning through cohesive multi-channel communication strategies.
• Developed and implemented comprehensive marketing plans to promote hospital services aligned with branding and patient acquisition targets.
• Managed social media platforms, websites, brochures, and newsletters, growing digital audience engagement while maintaining brand consistency.
• Organized health camps and community outreach programs, increasing community engagement and awareness about healthcare services.
• Conducted market research (SWOT, competitor analysis) to identify trends and opportunities, driving data-informed decision-making.

Sales Associate (Contractual) - Saima Builder LTD - Sukkur, Sindh

(2023-11 - 2024-04)

Built and maintained strong client relationships to generate leads and drive real estate project sales.

• Conducted cold outreach to identify and onboard new clients, matching them to suitable property investment opportunities.
• Arranged site visits and delivered detailed project presentations while adhering to company protocols and client requirements.
• Maintained updated records using Zoho CRM, tracked sales pipeline, and used data insights to achieve monthly targets.

Digital Advisor (Contractual) - United Bank Limited (UBL) - Sukkur, Sindh

(2023-04 - 2023-11)

• Facilitated customer migration to UBL's digital banking platform, educating clients on features to drive adoption.
• Recommended personalized digital banking solutions aligned with individual customer financial needs and profiles.
• Resolved technical queries and provided ongoing support to ensure a smooth and positive digital experience.
• Gathered customer feedback and collaborated cross-functionally to identify improvements in digital services.

Master of Business Administration (MBA) - Marketing Management and Strategic Business Development - Shaheed Zulfikar Ali Bhutto Institute of Science & Technology (SZABIST)

Bachelor of Business Administration (BBA) - Marketing - University of Sindh Jamshoro (2018 - 2022)