SEO Specialist | E-commerce & Local SEO
Self-Employed / Freelance
2022 – Present
Delivering data-driven SEO strategies to scale organic traffic, revenue, and lead generation for e-commerce and local businesses across competitive markets.
Key Achievements & Projects:
🌿 E-commerce (Gardening Brand)
- Scaled organic clicks from 8.6K to 174K annually (1869% growth)
- Increased impressions from 348K to 7.29M
- Grew online revenue to $782K+ annually and $65K/month average sales
- Implemented full-funnel SEO including technical optimization, content strategy (MOF/BOF), and authority link building
⚡ E-Bikes Store
- Boosted monthly sales from $7K to $40K+ within 6–7 months
- Achieved 13K+ monthly clicks and 550K+ impressions
- Developed SEO-focused site architecture, topical authority, and conversion-driven content
🛴 E-Scooter Startup (From Scratch)
- Scaled from $0 to $35K/month revenue in 6 months
- Generated 2.3K+ monthly clicks and 77K impressions
- Built complete SEO foundation including technical SEO, crawl optimization, and sales-driven content funnels
🏥 Local SEO – Urgent Care Clinic (Australia)
- Increased daily organic traffic from 2 to 100+ clicks in 3 months
- Generated 70+ qualified leads/month with 13x ROI
- Ranked 18+ keywords in Top 3 positions
- Executed local SEO strategy including citations, GBP optimization, and E-E-A-T improvements
🏡 Interior Design Business (California)
- Increased leads by 900% (1 → 10+ monthly high-ticket leads)
- Achieved 10x ROI through organic growth
- Ranked 80+ keywords, with 27 in Top 3 positions
- Leveraged low-budget SEO strategy focused on internal linking and high-intent content
Core Expertise
- Technical SEO (Audits, Crawl Budget, Indexing)
- On-Page SEO & Content Optimization
- E-commerce SEO (Shopify, WooCommerce)
- Local SEO (Google Business Profile, Citations, NAP Consistency)
- Keyword Research & Topical Mapping
- Link Building & Digital PR
- Conversion-Focused Content Strategy
Tools & Technologies
Ahrefs | SEMrush | Google Search Console | Google Analytics 4 | Screaming Frog | PageSpeed Insights