Designer/ Artist
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As an enthusiastic fashion designer, my passion for creating captivating and trendsetting designs defines my professional journey. With a keen eye for style, I bring a unique blend of creativity and dedication to every project. I thrive in the dynamic realm of fashion, consistently pushing boundaries and leaving an indelible mark on the industry.
Product Developer and Business Development at Soorty Enterprise (2024-02 – Present)
Currently working at Soorty Enterprises as a Product Developer & Business Development professional, managing seasonal developments for multiple international brands. I work on trend research, product creation, and client coordination, while also supporting business growth through client engagement, opportunity identification, and aligning collections with market needs.
Fashion Designer at Nur by Mansoona Naeem (2023-02 – 2023-10)
Remote job in driving creativity and vision for primarily the winter collection, designing cutting-edge outfits that embody elegance and functionality, while staying at the forefront of the latest trends and customer preferences.
Fashion Designer at Zubaidas (2023-02 – 2024-10)
At Zubaidas, I worked as a Fashion Designer, where I designed and managed the kids' section. I worked with knit and woven fabrics, including cotton, denim, fleece, jersey, and interlock, for children's wear. I developed detailed tech packs and oversaw product quality.
Fashion intern at Vardah Alam studio (2023-04 – 2023-06)
Contributed to the design, management and production processes while actively engaging in client dealing to understand their preferences and deliver exceptional fashion experience.
Associate Designer at Ilarki studio, Isl (2021-07 – 2021-12)
Remote job in conceptualisation and creation of captivating wedding cards infusing individual creativity and expertise to deliver high quality, bespoke designs that left a lasting impression.
PD intern at AGI DENIM INDUSTRY (2020-10 – 2021-01)
Conceptualised and designed two exquisite denim garments inspired by the 'Blue mosque' theme, showcasing creativity and attention to detail in transforming artistic inspiration into wearable fashion pieces.
Freelance Creative Designer at Freelance (2021-01 – Present)
A versatile creative talent, adept at crafting captivating paintings, designing bespoke dresses, and fashion illustration, while also showcasing expertise in graphic design to bring visuals to life.
BBA in Fashion Design & Management – Textile Institute of Pakistan (2019-09 – 2022-12)
Higher Secondary School in General – Rana Liaquat college of home economics (2016-09 – 2018-12)
Secondary School in General – P.E.C.H.S Girls School (2006-09 – 2016-12)
