Zohaib Ashraf

1. About

Results-driven Data & Technology Specialist and Software Engineer with expertise in building custom web applications, engineering cross-platform automations, and optimizing CRM systems. Proficient in Next.js, TypeScript, Node.js, PostgreSQL, GoHighLevel (GHL), Zapier, and JobNimbus. Proven track record of architecting end-to-end sales and marketing platforms, deploying AI-driven call QA automations, and building real-time field tracking solutions that raise data accuracy to 98% and increase monthly appointment conversions by over 200%.

2. Experience

Data & Technology Specialist | The Crescent Builders

Jul 2026 – Sep 2026 | Islamabad, Pakistan

• Built production web apps (DoorFlow, Crescent Estimator, TheVault&Co) using Next.js, TypeScript, PostgreSQL, and Node.js.
• Engineered automated data sync across GoHighLevel, JobNimbus, and Google Workspace using Zapier & Google Apps Script, saving 15+ hours weekly.
• Scaled outbound marketing campaigns, increasing monthly booked appointments from 3–4 to 10+ (~200% boost).
• Implemented AI call QA grading and automated payroll processing systems, cutting processing time by 90%.

Python Programming Intern | Decode Labs

May 2026 – Jun 2026 | Remote

• Developed and debugged modular software components in Python adhering to clean code standards and design patterns.

MIS & Data Support Analyst | Kashir Textile Mills Limited

Sep 2025 – Feb 2026 | Faisalabad, Pakistan

• Compiled, cleaned, and maintained operational/financial datasets for executive MIS dashboards and standardized Excel reporting templates.

Bachelor of Science in Software Engineering (BS SE)

Government College University Faisalabad (GCUF) | Sep 2021 – Aug 2025

ICS (Computer Science)

Punjab Group of Colleges, Faisalabad | Apr 2019 – Jun 2021