Beatriz Azevedo

Business & Data Analyst with 3+ years of experience supporting strategic decision-making through data analysis, KPI definition and business insights. Proven ability to translate complex data into actionable recommendations, working with stakeholders to understand business needs and improve performance in banking and consulting environments.

Tech Senior at Deloitte (2025-09 – Present)

• Structured data‑driven business cases and value propositions for client proposals within a Marketing & Consumer Transformation team, aligning analytics use cases with strategic objectives.
• Designed and maintained SQL/Python analyses and Power BI dashboards on digital behaviour (automotive sector), giving stakeholders clear visibility over KPIs and customer journeys to support better‑founded decisions.
• Supported development of data & analytics solutions and internal assets for marketing use cases in retail and e‑commerce, standardising KPIs, documentation and best practices across teams.

Business Analyst at BPI Bank (2022-10 – 2025-08)

• Analyzed and reported key business KPIs for the Management Information and Business & Institutional Marketing departments, translating complex data into insights to support strategic decisions.
• Automated monthly reporting files and KPI packs, reducing preparation time from 3 to 1 week and significantly cutting manual work.
• Developed Power BI dashboards and structured business analyses tailored to stakeholders, improving data storytelling and supporting board-level performance reviews.

Hostess at Etiquette - Child Assistance, Protocol, and Services (2022-05 – 2022-10)

• Organized and coordinated formal ceremonies and guest entrances, ensuring smooth flow and on-time execution.
• Handled multiple tasks simultaneously in high-pressure event environments while maintaining attention to detail.
• Interacted with guests and children, strengthening communication and public-facing skills.

Event Staff at Altice Forum Braga (2022 – 2022)

• Coordinated participants and guests at large events, supporting check-in, seating and overall crowd flow.
• Assisted with room entry/exit and queue management, ensuring an organized and positive attendee experience.
• Worked in fast-paced event environments, strengthening adaptability and communication skills.

I9Berries (2017 – 2019)

• Managed stock levels and supplies during seasonal harvest periods, ensuring materials were available when needed.
• Coordinated a team of 10+ seasonal workers, assigning tasks and monitoring daily progress.
• Helped maintain an organized and efficient workflow in a fast-paced agricultural environment.

Integrated MSc in Engineering and Management of Information Systems – University of Minho (2017 – 2022)

Science and Technology Course – Alberto Sampaio Secondary School (2014 – 2017)