Paula Brazão
Influencer Marketing Strategist
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Sobre
Professional specialized in Marketing Strategies and Public Relations activities. Strong creative and communication skills, adaptable, and focused on customer satisfaction.
With 5 years of experience working in the B2B and B2C markets. As well as leading relationships (press, public, and internal/external clients), strategic planning, managing career and social media, and covering events logistics.
Experiência
Professional specialized in Marketing Strategies and Public Relations activities. Strong creative and communication skills, adaptable, and focused on customer satisfaction.
With 5 years of experience working in the B2B and B2C markets. As well as leading relationships (press, public, and internal/external clients), strategic planning, managing career and social media, and covering events logistics.
Formação
- Gerenciou plataformas de social media (Instagram, YouTube, Tiktok e Facebook).
- Responsável por criar conteúdos e estratégias de comunicação para realizar campanhas de paid media.
- Monitorou e identificou tendências atuais, reduzindo entregas em 20%.
- Acompanhou e interagiu com influenciadores, construindo relacionamentos de longo prazo e engajando novos contratos.
- Participou de reuniões para discutir análise de performance, desempenho dos influenciadores e exigências do negócio.
- Executou e planeou calendário mensal de planos de conteúdos digitais.
