Project Manager & Marketing Support at Hassef Marketing (2024-01 – Present)
- Led the planning and execution of two influencer marketing campaigns for the Saudi Tourism Authority, including concept development and project management.
- Developed the marketing strategy for "Wuruth", an initiative by the Royal Institute of Traditional Arts.
- Managed the launch of the "Al-Ra'i" project for NADEC and Al Muhaidib Group, including BoQ preparation, execution planning, and stakeholder coordination.
- Planned and developed several initiatives for the Gulf Cooperation Council (GCC).
- Conducted a strategic assessment for Flynas and supervised the development of an integrated marketing campaign over a one-year period.
- Designed the "Saudi Industry Ambassadors" initiative for the Saudi Export Development Authority.
- Developed the marketing plan for the launch of the Travel App and Travel Account for the Saudi Investment Bank.
- Managed the Ramadan television production project "Mkhyal", overseeing coordination between content, production, and execution teams.
- Managed the political podcast "Al-Masafah Zero", including planning, coordination, and production oversight.
Project Manager & Operations Team Lead at Vent Entertainment (2025-02 – 2026-03)
- Led the "Sustainable Homes" initiative for the National Center for Vegetation Cover Development and Combating Desertification, including the development of its strategic direction.
- Developed strategic frameworks for multiple products and projects, including business models, operating plans, and growth strategies.
- Designed partnership and sponsorship packages, including benefits structures and pricing models aligned with business objectives and market opportunities.
- Led the design and development of a championship in collaboration with the Saudi Equestrian Federation and the Saudi National Orchestra, including strategic planning, operational structure, classifications, committees, sponsorship frameworks, partnership opportunities, and marketing activities.
- Oversaw the development of operational frameworks, governance mechanisms, reporting structures, and project monitoring processes.
- Coordinated across operational teams and stakeholders to ensure delivery quality and alignment with project objectives.
Projects Manager – Business Solutions Sector at One Investments (2023-03 – 2025-12)
- Led and managed strategic initiatives for government entities such as the Ministry of Hajj and Umrah, Ministry of Media, Ministry of Sports, and the Camel Club.
- Developed and structured high-impact initiatives and prepared technical proposals.
- Defined marketing strategies and business models for key initiatives.
- Planned and executed communication and media campaigns.
- Enhanced internal processes and developed reporting systems and executive dashboards.
- Designed and architected the internal portal, integrating AI technologies in alignment with the company's direction.
- Aligned project phases with evolving business needs.
- Coordinated with internal and external stakeholders across project lifecycles.
Project Manager & Operations Team Lead at Masterly Notion (2022-09 – 2023-02)
Imam Turki bin Abdullah Royal Reserve Development Authority & Historic Jeddah Program "Al Balad"
- Oversaw the planning and execution of two strategic projects aligned with Saudi Vision 2030 in coordination with government entities.
- Developed overall frameworks, execution plans, and reporting structures to clearly and effectively achieve each project's goals.
- Led stakeholder communication, risk management, and performance monitoring to ensure alignment with the broader vision.
- Coordinated across operational teams, external partners, and internal departments to ensure seamless collaboration and high-quality outcomes.
Project Manager at One Investments (2020-11 – 2022-03)
Ministry of Municipalities and Housing
- Managed and executed the communication and marketing project for a residential initiative, including the planning of brand-aligned campaigns in collaboration with government entities and private sector partners.
- Oversaw project timelines, budget, deliverables, and execution quality.
- Supervised internal teams and consultants to ensure smooth implementation and resolve ongoing challenges.
- Monitored project risks and provided continuous solutions to maintain workflow and quality.
- Ensured all reports were up-to-date and documentation complied with regulatory requirements.
Delegate Reception & Conference Coordination at G20 Summit (Saudi Arabia) (2018-08 – 2019-11)
- Contributed to organizing and managing high-level conferences and official receptions during the G20 Summit hosted by Saudi Arabia.
- Coordinated protocol arrangements, delegate relations, and provided logistical support to ensure a seamless experience for international guests.
- Collaborated with government teams, security units, and multiple protocol departments to uphold the highest standards of hospitality and organization.
- Supported operational tasks and ensured alignment with the summit's communication and diplomatic guidelines.
