Yousef Qotb

With over 4 years of experience in driving business growth and maximizing ROAS through strategic, data-driven marketing campaigns and effective team leadership. Proven success in aligning finance, business development, and cost control to optimize profitability. Achieved a about 60% increase in yearly sales on the latest custom manufacturing project through precise audience targeting and conversion optimization. Ready to add measurable growth and a competitive edge to your business.

Performance Marketing Manager at Rawaa Furniture - روعة المجالس (2025-01 – Present)

Lead content strategy and creative optimization to drive engagement. Oversee media production and campaign execution across channels.

• Lead content strategy and creative optimization to drive engagement
• Oversee media production and campaign execution across channels
• Analyze performance data to refine pricing and scale ROI
• Manage quarterly budgets aligned with revenue targets
• Drive retention through retargeting and CRM initiatives
• Track market trends to guide strategic decisions

Performance Marketing Manager at Alawaji Real Estate (2024-01 – 2024-11)

Lead digital marketing strategies for multiple real estate projects. Guide a team of content creators, developers and designers.

• Lead digital marketing strategies for projects Home Elite - Home Gold - Home Residence - Home Plaza - Home Sweet
• Guide a team of content creators, developers and designers to ensure successful campaign execution
• Provide performance reports with insights and actionable recommendation
• Coordinate marketing efforts across multiple projects for consistency and synergy in brand messaging

Social Media Specialist at Msar Web - Marketing Agency (2022-01 – 2023-03)

Social media specialist role

Social Media Specialist at Wink - Advertising Agency (2022-02)

Social media specialist role

Front-End Private Instructor at Freelance (2019-07 – 2021-12)

Front-end development private instruction

Digital Marketing Intern at Udacity (2021-09 – 2021-11)

Digital marketing internship

Bachelor in Business Information System – Tanta University (2018-08 – 2022-06)