Cherie Chia

An Independent worker who seeks challenge and exposure in order to contribute better creative input.

W O R K I N G E X P E R I E N C E The Girls’ Brigade, Singapore 2018 – 2022

(Corporate Communications)

• Devise, execute and manage overall corporate communications strategy.
• Refresh and revamp magazine publication, redefine creative voice of publication for better narrative and engagement.
• Source and Identify individuals with a potential story base and conduct interviews regularly.
• Daft Media Releases for national-level events.
• Formulate design brief and work with designers to ensure appropriate layout and correct copy for magazine publication.
• Create copy & design for collaterals for national projects and events.
• Draft & edit scripts for speeches and letters for GOH & organisation leaders
• Social media planning and engagement – conceptualise and create digital content for overall social media strategy and campaigns.
• Write copy and design layout for social media posts, competitions and timely campaigns.
• Website revamp – draft copy for new website content and manage all aspects of the revamp, from copywriting to UX.
• Maintain and update company website copy and content.
• Oversee and execute video shoots, including scripting, scouting, scheduling and editing.
• Planning annual budgets for Communications department.

• Work with external vendor to piece the narrative flow of GB’s History into written copy and design for the Heritage Gallery exhibition.
• Curate and organise relics and old photographs for future digitisation.
• Organise Heritage Gallery opening and tours.

The Girls’ Brigade Singapore 2018 – 2022

(Corporate Communications)

• Devise, execute and manage overall corporate communications strategy.
• Refresh and revamp magazine publication, redefine creative voice of publication for better narrative and engagement.
• Source and Identify individuals with a potential story base and conduct interviews regularly.
• Daft Media Releases for national-level events.
• Formulate design brief and work with designers to ensure appropriate layout and correct copy for magazine publication.
• Create copy & design for collaterals for national projects and events.
• Draft & edit scripts for speeches and letters for GOH & organisation leaders
• Social media planning and engagement – conceptualise and create digital content for overall social media strategy and campaigns.
• Write copy and design layout for social media posts, competitions and timely campaigns.
• Website revamp – draft copy for new website content and manage all aspects of the revamp, from copywriting to UX.
• Maintain and update company website copy and content.
• Oversee and execute video shoots, including scripting, scouting, scheduling and editing.
• Planning annual budgets for Communications department.

• Work with external vendor to piece the narrative flow of GB’s History into written copy and design for the Heritage Gallery exhibition.
• Curate and organise relics and old photographs for future digitisation.
• Organise Heritage Gallery opening and tours.

Bachelor's Degree in International Relations (UOL)