Clarence Lee
Strategic Planning Professional
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About
An enthusiastic and experienced senior strategic planning professional with multinational work experience in both USA and Singapore. Enjoys working in dynamic industries and challenging environments. People focused leader with experience leading high performance teams. Excellent problem solver with the ability to take on complex or ambiguous tasks and information. In-depth knowledge and experience working in corporate strategy, consulting, market research, program & project management.
Experience
- Strategy Planning – develop long-term corporate strategy plans (3-5 yrs) to prioritize &
drive breakthrough growth initiatives, drive core and market adjacency growth
- Leading Cross-Functional Teams – ability to engage senior leadership, manage key stakeholders, collaborate with cross-functional & country GMs / teams to drive high performance in key projects and business plans
- Market Analysis & Data Analytics – identify emerging trends, provide industry insights,
understand key market segments, competitor landscapes, estimate market sizes and market shares by countries and by segments, drive new growth in customer segments & industries
- Financial Modeling – partnered with finance teams to develop revenue growth / forecast models & projections, revenue walk / waterfall frameworks, profit-loss analysis, developed business case investment plans
- Market Research – strong market research expertise & experience designing, managing, &
executing large-scale country-wide market research projects (in US, China, ASEAN, ANZ)
- Strategic Marketing – partnered with marketing teams to develop GTM strategies,
strengthen channel partner ecosystems, drive brand & product awareness, develop customer marketing engagements, develop pipeline through lead generation / account marketing, drive sales thru promotions & campaigns
- Program / Project Management – managed the design, software development lifecycle, &
launch of large-scale IT system projects – e.g. E-Commerce website application, process workflow designs, IT project mgmt, S/W application development (client-server systems),
Relational Database design (SQL)
- Growth Initiatives – leverage customer segmentation studies, customer experience initiatives, process improvements, market entry strategies, new vertical growth segments,
competitor profiling / positioning, customer loyalty, new product concepts, product portfolio assessments / benchmarking to drive growth strategies
Education
- Vanderbilt University – Masters in Business Administration (MBA)
- Nanyang Technological University – Bachelor of Applied Science (Computer Engineering)