SEO Specialist with a cumulative of 4 years of experience in Digital Marketing. I have mainly worked in-house across competitive niches (e.g. dental, real estate, and finance). Some of my highlights include:
- Doubling overall QoQ domain leads from organic search through content localisation and fixing duplicate content issues
- Developing a novel keyword research methodology that ensures proper keyword targeting and builds topical authority
- Enhancing site performance by identifying inefficient code & bloated images and working with vendors on improvements
- Developing Python scripts to automate the updating of alt-text across thousands of pages
- Building a website from scratch and collaborating with subject-matter experts to execute on all content pieces. Achieved top 3 rankings within 10 months in spite of a brand new domain
