Joanne Tan

My specialisation in Hotel & Hospitality Management, coupled with a Bachelor's Degree in Business Marketing has fueled my passion for ideating and bringing my ideas to life! When I'm not at work, I love immersing myself in Korean culture through travel and language learning.

2022 – 2023

Marketing Executive 

Millennium Hotels and Resorts, Studio M Hotel Singapore

• Hosting of media, photoshoots and other press activities
• Conceptualised and executed marketing campaigns to increase the reach of the hotel / café 
• Manage web presence and 9 social media accounts including IG, FB and TikTok
• Supported all advertising promotional efforts via online and offline channels

Programme Executive, Marketing

Singapore Institute of Management

• Developed quality content from the website to brochures and printed collaterals
• Lead the Recreation Committee Dinner & Dance 2021 team 
• Managed recruitment and other outreach activities
• Worked closely with both local and overseas teams to increase reach

Social Media Marketing Intern

Ibis Singapore Novena

• Analysed the performance of social media campaigns 
• Collaborated with other departments to coordinate promotions and increased reach
• Determined relevant keywords and upcoming trends 
• Researched, designed and planned of social media calendar/ marketing collaterals

Front Desk Receptionist Intern

Holiday Inn Express Orchard

• Helped guests to adjust their reservations and itineraries to improve their stay 
• Responded to guest inquires, requests and issues in a timely and efficient manner
• Responsible for accurate accounts and guest billing processes
• Strong interpersonal skills to establish positive relationships with all guests

• 2018 - Bachelor of Business (Marketing), SIM Global Education, RMIT 
• 2017 - Diploma in Hotel & Hospitality Management, Republic Polytechnic