Kazhar Ali
Project and production lead with over 10 years managing multi-stakeholder campaigns and on-ground productions
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About
Project and production lead with over 10 years managing multi-stakeholder campaigns and on-ground productions, from vendor sourcing to on-site execution across Singapore and Southeast Asia. Experienced coordinating teams and timelines under tight deadlines, with a consistent track record of delivering on cost, quality and schedule.
Background in the creative industry, with recent focus on operational efficiency, vendor management and process improvement.
Experience
Associate Creative Director - Societal - Singapore
(2023-01 - 2026-01)
Clients: Deepal, Zeekr, Toyota, Lexus, Suzuki, Kinto One, SMU, SG Enable, SPD.
- Managed end-to-end production for Borneo Motors Singapore, including on-site coordination across roadshows and campaigns, overseeing vendors, crews and timelines to ensure deliverables met quality and deadline requirements.
- Led cross-functional teams and external vendors across multiple concurrent projects simultaneously, balancing competing priorities and deadlines.
- Won new business pitches by developing and presenting proposals to evaluation panels, a process comparable to tender submission for accounts including Changan Motors, SMU, Alipay, Play-Doh and SG Enable.
- Led the SPD "Unlabelled" campaign for three consecutive years and delivered integrated projects for Zeekr and SMU across digital, social, print and film.
- Introduced AI tools into the creative workflow, improving team efficiency and process quality.
Art Director - Societal - Singapore
(2016-01 - 2023-01)
Clients: Unilever (Sunlight, Breeze, Comfort, Pro Formula, Pepsodent, Surf), UFS (Knorr, Hellmann's, Lady's Choice, BlueBand Margarine), Lipton, Anlene, CIF, Clear Shampoo, Fonterra, General Mills (Häagen-Dazs).
- Directed photo and video productions locally and overseas, managing on-site logistics, vendor coordination from pre-production through to delivery.
- Grew the Borneo Motors Singapore account, expanding scope of work to include Lexus and Suzuki alongside Toyota.
- Led new business proposal development for major regional and global clients.
- Coordinated production teams and vendors across Southeast Asia and Europe to deliver projects spanning TVC, digital, print, ATL and BTL.
Junior Art Director - Ogilvy Singapore - Singapore
(2015-01 - 2016-01)
Clients: Singtel, Kimberly-Clark (Kleenex and Huggies®).
- Coordinated digital campaign delivery for Singtel and Kimberly-Clark across multiple creative touchpoints, working with vendors and production partners to meet deadlines.
- Developed pitch materials and case studies for new business and award submissions.
Freelance Graphic Designer - PHUNK, Art & Design
(2014-01 - 2014-12)
Web Design Intern - Tangoshark Digital Agency
(2010-01 - 2010-12)
Board of Director - Hope For Animals - Singapore
(2023-01)
- Provided strategic and operational leadership on a non-profit board, coordinating with public stakeholders, including Members of Parliament, on community engagement initiatives.
- Collaborated with public figures and community organisations to drive visibility and stakeholder engagement for board-led events.
Education
Diploma - Visual Communications & Media Design - Singapore Polytechnic (2012-01 - 2015-01)
Nitec - Digital Media Design (Interactive Media) - ITE College Central (2008-01 - 2009-01)