Lim Mei Foong
Retail and F&B professional with 18+ years of experience
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About
Retail and F&B professional with 18+ years of experience across Malaysia and Singapore, progressing from Sales Assistant to Area Manager. Currently with Skechers, specializing in sales performance, team leadership, multi-outlet operations, and customer service. Seeking to contribute my experience and leadership skills to a progressive organization while pursuing continued professional growth.
Experience
Area Manager - SKECHERS - Singapore
(2024-04)
- Oversee 4 outlets with 4 shop supervisors – mentoring, coaching, and rostering staff
- Monitor sales performance & KPIs – ensure SOP compliance and smooth daily operations
- Led store operations across Kuala Lumpur, Indonesia, and the United Kingdom
- Handled stock planning & arrangements – managed merchandising setup
- Recruited & trained staff – ensured store readiness with proper stock-in, merchandising, and clean environment
- Coordinated with HQ on promotions, inventory, and visual standards
- Maintained brand alignment while driving growth
Area Manager - ELEGANCE AND COMFORT PTE LTD (VIVAIA SHOE SHOP) - Singapore
(2024-04 - 2025-11)
- Oversee 4 outlets with 4 shop supervisors – mentoring, coaching, and rostering staff
- Monitor sales performance & KPIs – ensure SOP compliance and smooth daily operations
- Led store operations across Kuala Lumpur, Indonesia, and the United Kingdom
- Handled stock planning & arrangements – managed merchandising setup
- Recruited & trained staff – ensured store readiness with proper stock-in, merchandising, and clean environment
- Coordinated with HQ on promotions, inventory, and visual standards
- Maintained brand alignment while driving growth
Assistant Area Manager - ELEGANCE AND COMFORT PTE LTD (ITEA SG) - Singapore
(2023-04 - 2024-04)
- Drink preparation & serving – daily outlet management
- Managing a small area of outlets in Singapore – sales & KPI management
- Team leadership & staff development – manpower planning
- Inventory & stock control – outlet performance monitoring
- Training & coaching – customer service resolution
- Sales monitoring – reporting to management
Outlet Manager - TEA WORLD PTE LTD (ARTEA SG BUBBLE TEA SHOP) - Singapore
(2021-09 - 2022-11)
- Drink preparation & serving – outlet daily management
- Staff training & rostering – inventory & ordering
- Quality control – customer service resolution
- Sales monitoring – reporting to management
Sales Assistant - MODA PAOLO PTE LTD - Singapore
(2021-02 - 2021-09)
- Customer service & sales – cashiering & POS handling
- Store upkeep & display – stock monitoring
- Product recommendations
Sales Assistant - FRANCE SHOES COM PTE LTD - Malaysia / Singapore
(2009-02 - 2021-01)
- Customer assistance & sales – product knowledge & upselling
- Store display & merchandising – cashier duties
- Stock replenishment – meeting sales targets
- Building customer loyalty
Outlet Manager - HONG KIE KOPITIAM SDN BHD (MY) - Malaysia
(2005-12 - 2008-12)
- Daily outlet operations – staff scheduling & training
- Inventory & stock control – customer service handling
- Cashiering & reports
Education
Middle School - SMKTM SITE 'C' (2005 - 2005)