Experienced Venture Builder
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Hi! I was a design-media and creative professional for nearly 18 years before I switched careers to tech. Founded my ARVR startup and grew it for 6 years before it was acquired in the midst of Covid/Dec 2020! Employed by my acquirer to develop a Metaverse platform - but unfortunately - due to the Crypto downturn - we were all retrenched. Down - but not out! I'm now looking for my next challenge! (Check out my credentials from my CV!)
Speaker-Presenter & Consultant
– Extended Reality, Spatial Computing, The Metaverse & Web3
Chief Metaverse Officer at Hatten Edge, the tech arm of Hatten Land
2015- Current:
Startup Founder / Creative Technologist of -
“iMMERSiVELY” – a creative technology startup specialising in Immersive Technologies
*Acquired by Toffs Technologies in 2021
Business-Tech Consultant on Emerging Technologies & Innovation
Technology Consulting, (Software) Application Development, Business Development, Project Management and currently - Metaverse Consultant
2021: CTO of – Toffs Technologies XR (a new division of Toff Technologies)
2020 – Current:
(Immersive) User Experience (UX) Trainer – Lecturer
School of Continuing and Lifelong Education (SCALE) at National University of Singapore (NUS)
2019 – Current:
Part of IPI’s Tech Experts (AR/VR) / Startup Mentors
2020:
Industry Mentor/Adjunct Lecturer (5G & Emerging Technologies)
Lee Kong Chian (LKC) School of Business, Singapore Management University (SMU)
2019:
Part-time Lecturer at National University of Singapore (Communications & New Media):
Mobile Interaction & Design
Jan – May’16
Chief Marketing Officer at both: One Maker Group (OMG) and ESPert.co -
One Maker Group (OMG) brings together Makers, Designers and Entrepreneurs from all over Asia and amplifies their collective brilliance. With our specialisation in Education, Solutioning and Media, OMG is poised to create a brand new innovation movement in Asia.
ESPert is an Internet of Things (IoT) technology company that helps enterprises develop viable IoT products, solutions and services rapidly - with our integrated hardware, mobile app and cloud infrastructure.
As Chief Marketing Officer of OneMakerGroup and Espert.co,
i. marketing and promotions of the overall branding, positioning and USPs ii. forging partnerships and collaborations from private corporations to Government bodies iii. establish and developing relationships at C-Suite levels to lead sales presentations and pitches iv. strategies for related events and media specialization, and innovation v. Content marketing through events and campaigns vi. supervision, guidance and advise for junior staff members amongst others
Head of Commissioning/Senior Producer @ MediaCorp TOGGLE
2020 – Virtual Internship, PhD programme (XR) with University of Auckland (NZ)
2015 – Masters of Science (Distinction) Creative Technology, Middlesex University (London, UK) specializing in Emerging Technologies/Extended Reality
2013 – Completed: Certificates in Digital Marketing, Industry Trends and Development, Market Research, Social Media Marketing, Pitching and Presentations from Singapore Media Academy.
2001 – Completed: Certificate of Attendance in Film Directing from New York
University in New York USA
1998 - Graduated from Institute of Advertising (Singapore) with Diploma in Advertising
1995 - Graduated from SIM University with Bachelor of Science (Economics)
Second Lower Class Honors - awarded by University of London (External)
