Lyla Soh

Lyla is a creative based in Singapore who loves storytelling and creates her own content through colourful illustrations with a touch of silly humour. With several years of experience in print and digital design, she has worked at both a design agency and as a freelancer. Lyla also founded her own brand — Feelings Club, before joining Skinarma — an independent streetwear brand, as an in-house art director.

In this role, she managed photoshoots, social media content, and played a key role in growing their social media following from 3K to 11K.

9 years of experience.

Diploma in Design Communication,

Lasalle College of the Arts