Nicole Koh
Digital Marketing and Branding Strategist
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About
With slightly more than four years’ worth of experience in the marketing and communications industry as a social media executive, Nicole has worked across several industries ranging from e-commerce, insurance, fitness and tech.
She has managed large-scale B2C clients and was entrusted with broader scopes. She is also skilled in content creation, social strategy and campaign execution.
As someone who lives and breathes social, she excels at keeping abreast on social media trends, She is best utilized as a Gen Z viewpoint to campaigns and thrives on collaboration. She focuses on helping her clients develop strategies and adapt them to the latest trends.
In her free time, Nicole can be seen on the hunt for great coffee ✨
Experience
Group Social & Influencer Manager | M&C Saatchi - Current
DFI Group [Giant / Cold Storage / Guardian], Shell, Epson, OCBC
- Collaborated across different business units for content planning and social media strategy, including seasonal campaigns and KOL Management
- Social media platform management comprising of community management, scheduling and posting across all platforms
- Analysing different social media results to include in future strategies
- Managed a team of 4 across different clients
- Supported in new businesses pitches through social media audits and research
Education
University of Western Australia | 2016 - 2018
Bachelor of Arts, Communications and Media Studies, Marketing
