Odilia Tan
Product executive Korean skincare
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About
Research and identify trending Korean skincare products and brands Liaise with Korean suppliers and distributors for product sourcing Evaluate products based on ingredients, market demand, and brand positioning
Experience
Product executive Korean skincare - Sheer Technology
(2026-01 - 2026-03)
- Research and identify trending Korean skincare products and brands
- Liaise with Korean suppliers and distributors for product sourcing
- Evaluate products based on ingredients, market demand, and brand positioning
- Monitor K-beauty trends (e.g. ingredients like snail mucin, centella, hyaluronic acid)
- Analyse competitors and pricing strategies in the local market
- Identify customer preferences and buying behaviour
Marketing & Administrative executive - PHYX PHYSIOTHERAPY +
(2023-02 - 2025-02)
- Daily scheduling of patients appointments
- Collaborate and partner with external companies and influencers to build brand awareness
- Design posters for social media content
- Create and execute short videos for TikTok and instagram reels
- Develop and implement marketing strategies to create brand awareness
- Conduct research and analyze market trends between different competitors
Sales assistant - Owndays
(2019-01 - 2022-12)
- Problem-solving, find out what customers wants or needs when they have issues
- Maintain good knowledge of eye care to ensure customers trust us
- Provide excellent customer service at all times
- Ensure smooth transaction during payment
Marketing intern - StellarK Beauty
(2017-01 - 2018-12)
- Plan and create PR kit for influencers
- Design social media posters for social media content
- Keep track of social media engagement on our company posts and videos
- Propose ideas for partnerships with relatable brands
- Schedule and plan monthly content for promotions or new product launch
Education
Diploma - Digital Marketing - Kaplan (2025-08 - 2026-04)
Diploma - Mass communications - Republic Polytechnic (2013-01 - 2016-12)
Higher Nitec - Visual merchandising - ITE college central (2011-01 - 2013-12)
Nitec - Retail management - ITE college central (2010-01 - 2011-12)
O level - Assumption English school (2005-01 - 2010-12)
