Shawli Kamal

Orchestrated end-to-end data management for 3,000+ patient records monthly, delivering 100% accuracy and full regulatory compliance under strict healthcare confidentiality standards Optimised frontline patient administration processes, including payment collection and insurance verification, reducing registration time by 20% and enhancing patient flow and service efficiency Directed training of 10+ interns and staff, embedding SOPs and operational workflows to accelerate operational readiness and team productivity

Clinical Assistant at HEALTH OUTREACH PROGRAMME PTE LTD (2023-09 – 2025-03)

• Orchestrated end-to-end data management for 3,000+ patient records monthly, delivering 100% accuracy and full regulatory compliance under strict healthcare confidentiality standards
• Optimised frontline patient administration processes, including payment collection and insurance verification, reducing registration time by 20% and enhancing patient flow and service efficiency
• Directed training of 10+ interns and staff, embedding SOPs and operational workflows to accelerate operational readiness and team productivity

Marketing Intern at HEALTH OUTREACH PROGRAMME PTE LTD (2023-03 – 2023-08)

• Spearheaded redesign and relaunch of corporate website, leading a team of 3 across design, copywriting, and development, enhancing user experience and driving a 50% increase in conversion rates
• Architected and executed SEO optimisation strategy, increasing organic traffic by 25% and improving search rankings for a leading health screening provider by 15% within 6 months
• Designed targeted email marketing campaigns (EDM) for webinars and promotions, boosting open rates by 25% through audience segmentation and data-driven content strategy
• Developed and executed monthly paid social media campaigns (Meta), generating 10,000+ impressions and driving audience engagement through targeted, data-driven content
• Coordinated logistics and on-ground execution for 500+ health screening events, improving setup, payment processing, and patient registration to ensure efficient execution and client satisfaction
• Conducted performance tracking of engagement and reach of marketing campaigns, supporting data-driven optimisation of content

Marketing Executive at NUS STUDENT UNION INTERNATIONAL STUDENT RELATIONSHIP (NUSSU ISR) (2025-09 – Present)

• Designed and deployed marketing assets across Instagram, Facebook and on-campus channels to promote NUSSU ISR events, reaching 3,000+ students and advancing initiatives to foster interaction between international and local students
• Produced large-scale event banners and visual assets for flagship initiatives, including the Global Cultural Festival, boosting on-campus visibility and strengthening NUSSU ISR's mission to foster cross-cultural connections

Marketing Executive at NUS ENTREPRENEURSHIP SOCIETY – MARCOMS (2025-09 – Present)

• Developed social media content for Instagram and digital platforms using Canva, achieving 1,500+ average views per post and driving engagement across a 3,000+ follower base

Bachelor's in Business Administration in Finance and Marketing – NATIONAL UNIVERSITY OF SINGAPORE (NUS) (2024-08)

Diploma in Business Administration in Digital Marketing and Branding – SINGAPORE POLYTECHNIC (2021-04 – 2024-02)