Soh Xueli

Pursuing a degree in Business Administration in Singapore Management University majoring in Finance

Young Hungry Free April 2021 – July 2021

Operations Intern

• Anticipated and resolved customer complaints and provided alternatives and solutions 
• Liaise with stakeholders on procurement of resources needed and ensured that it was done in a timely manner
• Coordinated and assembled over 200-300 orders daily, carefully following company procedures
• Oversaw the company’s website and ensured products were ready and up on site weekly

Marketing Associate

• Launched SEO strategy for product content engagement and conversion through platforms such as Google, Facebook and Instagram
• Launched products onto e-commerce websites such as Shopee
• Coordinating and executing campaigns to continuously engage customers 
• Assisted in enquiries and feedback from social media

Market Research Associate

• Led training sessions for external clients as well as handling and helping them through the process. 
• Conducted 1-to-1 interviews with clients to obtain insights for customer satisfaction project
• Revamped data management systems to improve efficiency using Excel and SPSS, which was implemented company-wide 
• Conducted data analysis for ongoing client project to evaluate performance of 150 existing staff

Singapore Management University Aug 2021 – Aug 2025

Degree in Bachelor of Business Management, Major in Finance