8 Colors Pte Ltd, Operations Manager
- Managed business operations, talents, and digital marketing campaigns
- Content creation in TikTok, Instagram posts, YouTube shorts and Facebook reels
- Grew 248% of YouTube subscribers, 483% of TikTok followers and 98% of Instagram followers
Jellyfish Singapore Pte Ltd, Display Executive
- On-the-job work at Jellyfish Singapore Media Agency through 33 Talent, part of Paid Media Team as a Programmatic Trainee, Content Syndication Direct Buy
- Certified in Google Marketing Platforms such as Google Ads, DV360, Campaign Manager, Data Studio Dashboard
- Set up and manage APAC, US and South Africa campaigns in DSP, monitor the performance in SSP and do reporting, ensure campaigns pacing and leads goal reached 100%
- Drive data-driven lead generation campaigns, working closely with vendors to influence strategy
- Manage media budgets and planning conversations with client
- Collaborate with global publishers to drive content partnerships for the tech client
- Continually review and develop Media Buying processes and efficiencies to facilitate and support this growing part of the business
PJE Group Pte Ltd, Regional Manager
- Create social media content, design training packages, and write contract for part time teachers
- Submit quotations for Singapore Schools’ overseas immersion and local enrichment programmes
- Planned travel itineraries, coordinate tours with multiple vendors, list products on Traveloka, Klook, Trip.com and Changi Recommends
The Happy Language Company, Co-Founder and Academic Director
- Designed business framework for products value supply chain operations
- Evaluated company valuation, directed company plans and projection for investment pitching
- Developed curriculum and conduct lessons for both local and overseas clients
- Initiated marketing plans and implement pricing strategies to maintain profit margins of 12.3%
- Managed accounts, budgeting and business transactions, increased company revenue by 40%
- Curated website and established social media campaigns
Ministry of Education, General Education Officer
- Served in the School Staff Welfare Committee, planned and conduct events
- Able to build good work relationship with key stakeholders, external vendors in partnership projects
- Collaborated with level teachers in lesson design, set exam papers and crafts holistic assessment
- Teacher in-charge for Sports and Performing Arts Co-curricular activities
- Conducted Training for Cyber-wellness and ICT ambassadors for the entire school population talk
- Coached students for preparation in Singapore Youth Festival showcase, National Games
- Represented local teachers in the Overseas learning trip at National Taiwan Normal University
