Yong En Tan

Passionate about making the world a better place through storytelling

Freelance content creator Smash Tennis Academy Singapore (Nov 2021 - July 2023)

My job scope included

• Conceptualising videos (creating shot lists) - Filming videos
• Drafting captions for Instagram
• Planning the editorial lineup
• Social Media Optimisation (SMO)
• Driving engagement and increasing brand awareness

Content writer intern Orgnix Creatives Pte Ltd (Oct 2021-Dec 2021)

• Copywriting on business topics (OCR, QR Codes etc) - Copywriting on classic books (Shakespere etc) - Copywriting on film adaptations (The Great Gatsby etc )
• Pitching ideas for the editorial lineup
• Research and write blog posts
• SEO (Google ads, Google Trends, Semrush, AnswerThePublic, Ahrefs)
• Keywords research
• Content research
• Content planning and structure
• Planning of article outline
• WordPress basics
• Uploading articles onto WordPress

Corporate Communications Intern Singapore Red Cross (Mar 2020-Jul 2020)

• Wrote 14 soft news articles
• Interviewing
• Drafting social media posts
• Transcribing interviews
• Taking photos for an event
• Development of the chatbot on SRC's homepage

Royal Melbourne Institute of Technology (Nov 2022- June 2023) Bachelor's in Professional Communications (Distinction)

- Copywriting

• Art Direction
• Exploring Asian Pop Culture
• Influence & Impact on PR
• Client management
• Professional Communications Studio