Zaw Win Han

Results-driven professional with extensive experience as Head of eCommerce. Skilled in developing and implementing strategies to drive online sales growth, enhance user experience, and optimise conversion rates. Proven track record of increasing revenue and profitability. Seeking a challenging role where I can utilise my expertise to drive business success.

WORK EXPERIENCE

Head of eCommerce | Impact Lifestyle Inc. Pte Ltd 

• Spearheaded the development and execution of a comprehensive eCommerce strategy, resulting in a 174% increase in online sales within the first 2 years.
• Implemented innovative digital marketing campaigns on marketplaces to drive traffic and improve conversion rates, leading to a 1376% growth in customer acquisition.
• Managed a team of eCommerce professionals to optimize website functionality, improve user experience, and enhance overall online performance.
• Established key partnerships with third-party vendors and negotiated favorable terms to expand product offerings and increase revenue streams.
• Clinched Top 1 Store in Kids School Bag Category in Lazada for Ergoworks LazMall and Top 5 for Impact Lifestyle Inc Pte Ltd Store in 2023.

• Developed and implemented sales campaigns to drive eCommerce revenue growth, resulting in a 200% increase in sales revenue over a two-year period.
• Collaborated with eCommerce platforms’ managers to devise and execute sales and growth strategies, achieving a 1 million increase in organic reach within 2 years.
• Grew followers by over 3,000 for Devia Brand and MacLink Lazada, Shopee, Amazon, and Qoo10
• Successfully onboarded 20 new eCommerce stores on Lazada, Shopee, iShopChangi, and Food Panda within a year
• Oversaw online store operations on various platforms including Lazada, Shopee, iShopChangi, Amazon Vendor, and Qoo10
• Conducted negotiations with eCommerce account managers and handled retail outlet customer inquiries.
• Managed a total of 4 physical stores, overseeing sales, customer service, part-time staff, stock replenishment, daily operations, and settlements.
• Achieved a 35% increase in sales revenue across 4 outlets within a year, while also boosting customer retention and inquiry rates by 200%

• Orchestrated and executed a total of 10 booths at AVA NYE Music Festivals, overseeing a crowd of over 15,000 attendees with a return on investment of 7
• Negotiated and collaborated with diverse stakeholders including investors, vendors, suppliers, supervisors, and bartenders.
• Developed a detailed cost projection and budget allocation process resulting in a one-night profit of six figures.
• Managed operations schedules and part-time staff to ensure objectives were achieved within designated timelines.
• Led venue selection, site inspections, and logistical arrangements to enhance attendee experience and uphold health and safety standards.
• Conducted post-event evaluations, collected feedback, and analyzed data to identify areas for improvement and implement strategies for future events.

EDUCATION

04/2020 – 05/2024

Business | Certificate in Sustainable Business Strategy

Harvard Business School Online

07/2018 – 07/2019

Business | Bachelor of Commerce

(Marketing & Management)

University of Wollongong, Australia

04/2017 – 04/2018

Business | Diploma in Business Administration

PSB Academy, Singapore