Abdelkhalek Kouch

I help businesses grow through paid advertising, SEO, and website optimization.

Freelancer – Digital Marketing & Software Development

Co-founded AdClair.com, a SaaS tracking & attribution platform for e-commerce.

Managed Meta and Google advertising campaigns for multiple clients.

Conducted A/B tests, improved conversions, and lowered acquisition costs.

Created promotional content, landing pages, and ad creatives.

Provided reporting, analytics insights, and strategic recommendations.

Worked with WordPress & Shopify for content updates and optimizations.

Performed advanced SEO optimization and content writing.

Managed client communication and project coordination.

Facebook Ads Specialist – HS PLUS d.o.o

Ran large-scale campaigns across multiple EU markets.

Created ad content and collaborated with creative teams.

Optimized campaigns based on CTR, CPC, conversions, and ROAS.

Prepared weekly reports and supported internal marketing teams.

Digital Marketing Specialist – GHP Group d.o.o

Managed Google and Facebook Ads for e-commerce brands.

Updated online store content and supported digital operations.

Performed SEO-friendly content updates and product page improvements.

Analyzed campaign data and contributed to optimization strategies.

Full-Stack Development program (PRO SYSTEMS, 2016) + self-learning in digital marketing from 2018 focused on paid ads, SEO, analytics, and website optimization.