Gamze Girgin

Marketing graduate with practical experience in social media management, content creation, and brand communication. Managed social media accounts, created digital content, and supported marketing activities for various brands. Currently focused on developing expertise in digital marketing, including analytics, advertising, and performance-driven strategies. Eager to combine creativity and data to contribute to business growth.

Content Marketing Specialist at Astra AI (2025-05 – Present)

• Created and published content for TikTok, Instagram, and YouTube Shorts.
• Developed engaging content ideas aligned with audience interests and brand goals.
• Wrote captions and optimized content to improve reach and engagement.
• Supported content planning and content marketing strategies.
• Tracked content performance and audience engagement metrics to identify growth opportunities.

Social Media Specialist & Digital Marketing at Meer Medya (2025-02 – 2026-05)

• Managed social media accounts for multiple brands, including Sun Vital Nişantaşı, BizBize Fasıl, Ccell and Güzel Kapı.
• Created, planned, and published content across Instagram, Facebook, LinkedIn, TikTok, and YouTube platforms.
• Developed content strategies, content calendars, and audience engagement plans for brands across various industries.
• Managed community engagement by responding to messages, comments, and customer inquiries.
• Created and managed advertising campaigns through Instagram and Meta Business Suite to support brand awareness and customer acquisition.
• Analyzed reach, engagement, and performance metrics and prepared performance reports.
• Created and coordinated TV lower-third banners and spot advertisements for television channels.
• Collaborated with clients to maintain brand consistency across digital communication channels.

Social Media Intern at CTF Foreign Trade (2024-08 – 2024-11)

• Supported social media management and content planning for corporate accounts.
• Created content using Canva and contributed to LinkedIn content management.
• Monitored social media performance and supported reporting processes.
• Assisted in content scheduling and brand communication activities.

Bachelor in Marketing – Akdeniz University (2021 – 2025)