Daria Kovalenko

UI/UX Designer with 2+ commercial experience in complex B2B/B2C products across Fintech, Logistics, AI, Web3, HealthTech, and Social Impact. Specialized in the Discovery phase, UX logic, and problem decomposition: from user research and flow mapping to clear, scalable design solutions. Equally confident in UI execution — creating strong visual concepts, pixel-perfect interfaces, design systems, and microanimations that enhance usability and product perception.

Product-driven, detail-oriented, and focused on aligning user needs with business goals.

UI/UX Product designer at Freelance (2023-12 – Present)

International startup & product feature tasks, web & graphic design tasks

• Designer role on a International AI-driven B2B SaaS startup; assisted lead designer; conducted UX audit of all flows; proposed Information Architecture; worked on flow redesign; provided website feedback; assisted with research; communicated in English with international lead and stakeholder.
• Designed a Raffle feature for a Web-3 product; conducted research, competitor and pattern analysis; created prototype and final UI with AI illustrations matching the style.
• Redesigned a landing page for a Web-3 platform; conducted UX audit and competitor analysis; created moodboard, concepts, wireframes + animations; delivered final UI with custom graphics and micro-interactions.
• Assisted a designer on various projects; conducted visual and market research; created social media content, banners, and print materials (e.g., wedding invitations).

UI/UX designer at Cre8-team (2025-09 – 2025-12)

Animation

• Worked on the studio website redesign; developed concepts and proposed a slot-based approach considering development requirements; collaborated with international clients; conducted UX audit, competitor analysis, and UX pattern analysis; created moodboard, UI concepts, and final design; adapted the design system and created new components; added micro-animations and worked with illustrations; performed design hand-off.

UI/UX designer (Middle-level training program) at EPAM Systems (Campus) (2025-09 – 2025-12)

• Collaboration with a team of designers and direct communication with the client; UX research and creation of UX artifacts (CJM, Service Blueprint, USM, BPMN); development of moodboards, UI Kit, and UI design

UI/UX designer at OmiSoft (2024-05 – 2025-04)

• Sole designer role on projects; сollaboration with project manager, business analyst, developers, and marketing team; presentation of design solutions to clients; participation in brainstorming sessions; creation of wireframes, design systems, UI styles, graphic elements, animations, etc.

UI/UX designer at CGS-team (2024-02 – 2024-04)

• Sole designer role on projects; сollaboration with project manager, business analyst, developers, and marketing team; work on the company website (UX/UI design, improvements, updates)

Bachelor degree in International economics – Kyiv National Economic University named after Vadym Hetman (2020 – 2024)