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Ad Optimizer

Technology
m2
Any, United States2 months ago

Job description

  • Incharge of signing up Ad Networks recommended for every new Holistic clients assigne
  • Negotiates for high revenue share
  • Documenting all credentials of all Ad Networks signed up
  • Updating of the Revenue Spreadsheet and reporting instructions
  • DFP Ad Server Set Up
  • Integrate existing AdSense account into DFP ad server
  • Integrate ad network tags into DFP ad server
  • Daily monitoring of Premium Publisher's Reports from the Data Entry Team
  • Cross check accuracy of Ad revenue reports
  • Monitor each Ad Network's daily CPM rates and ad revenues of our Premium Publishers / Holistic Clients
  • Communicate issues like CPM or Ad Revenue drops for them to take further actions
  • Handles communication of publisher's ad revenue reports
  • Answers queries about ad performance or other issues
  • Verifies Ad Impression discrepancies between DFP and Ad Networks reports
  • Run through list of ad optimization techniques

Keywords
Spreadsheet

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