Second Story CollectionRole Description The Program Manager leads the execution of personalized owner welcome and engagement programs for new vehicle owners. This role manages ongoing programs that combine variable data, custom merchandise, direct mail, and fulfillment operations to deliver a premium new owner experience.
This is a hands-on role requiring strong program management, production coordination, budget ownership, and client relationship skills.
Manage end-to-end execution of new owner programs from planning through fulfillment
Coordinate variable data and personalization (owner data, testing, quality control)
Oversee production of custom merchandise, printed materials, and packaging
Manage inventory planning, forecasting, and fulfillment with external partners
Own program budgets, including estimates, POs, accruals, invoicing, and reconciliation
Partner with global suppliers, managing timelines, quality, and international logistics
Serve as primary point of contact for internal stakeholders and external vendors
Track timelines, risks, and deliverables across multiple concurrent programs
Experience managing data-driven marketing programs with variable data
Strong background in production management, direct mail, and custom merchandise
Proven budget and purchasing management experience
Comfortable working with multiple vendors and cross-functional teams
Highly organized with strong attention to detail and communication skills
Experience with fulfillment operations and inventory management
Background in automotive, retail, or CRM/loyalty programs
Full-time
Project Management and Information Technology
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