OpenpriseOpenprise is the Ops and AI orchestration platform for modern GTM teams. We help go-to-market teams clean, enrich, and activate their data so automation and AI actually work — at scale.
We're building a brand that's community-oriented and shows up smart, creative, and a little unexpected.
That's where you come in.
We are hiring a Senior Manager, Campaign Programs, to lead the execution of Openprise's integrated demand generation programs.
This is a high-impact role for someone who is deeply operational, highly analytical, technically fluent, and results-oriented.
You'll turn frameworks, messaging, and GTM priorities into high-performing, repeatable programs that drive pipeline and revenue.
You will manage both digital and field programs, partner closely with Ops and Sales, and help build the scalable campaign engine that powers Openprise's growth.
You're not just running campaigns, you're building infrastructure.
THIS IS NOT A REMOTE POSITION. THE POSITION IS BASED IN SAN MATEO, CA. QUALIFIED CANDIDATES MUST BE ABLE TO COMMUTE TO OUR OFFICE AT LEAST TWICE A WEEK.
Campaign execution – Plan, launch, and optimize integrated digital and field marketing programs across email, paid media, web/digital, and events
Program management – Own campaign calendars, timelines, budgets, workflows, and deliverables to ensure flawless execution
GTM enablement – Translate demand generation strategy into scalable, repeatable programs that support a wide range of PLG-to-Enterprise motions
Performance & ROI – Track, analyze, and improve pipeline, conversion, CAC, and revenue impact across all campaigns
Process & playbooks – Build and maintain scalable campaign frameworks, best practices, and documentation
Continuous improvement – Apply insights, benchmarks, and experimentation to continuously raise campaign performance
Cross-functional leadership – Partner with Corporate Marketing, Product Marketing, Web, Ops, and Sales to align messaging and execution
Marketing Ops & technology – Partner with Ops to ensure clean data, accurate attribution, effective automation, and optimal use of platforms, including Marketo, Salesforce, analytics, and paid media tools
Problem solving & innovation – Proactively identify risks, resolve execution issues, and test new channels and approaches
6+ years of experience in B2B demand generation, campaign management, or growth marketing
Minimum 2 years in a Senior Manager-level campaign or program management role
Proven experience managing enterprise and multi-channel campaigns
Strong working knowledge of SEO/SEM, paid search and social, lifecycle and email marketing, and website conversion optimization
Experience partnering with Sales and Ops
Hands-on experience with marketing platforms such as Marketo, Salesforce, and analytics tools
Familiarity with ABM, field marketing, attribution modeling, and revenue analytics
Strong project management, prioritization, and execution skills
Highly analytical, metrics-driven, and ROI-focused mindset
Excellent communication and stakeholder management skills
Comfortable operating in fast-paced, high-growth, and evolving environments
Experience managing agencies, vendors, or external partners is a plus
Background in B2B SaaS, data, AI, or enterprise technology preferred
Base Salary - $135,000 - $145,000 - will be determined based on experience.
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Full-time
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